Rolls-Royce Bespoke Models at Dubai International Motor Show 2011

The Middle East is one of the most important markets for Rolls-Royce and thus the carmaker made a spectacular appearance at the Dubai International Motor Show today. The company started by announcing a sales boost in the region of 30 percent compared to last year, adding that it has registered a double digit increase for global sales.
Rolls-Royce at Dubai International Motor Show 2011 1 photo
Photo: RR
The carmaker present a multitude of special models at the show, including the Ghost Extended Wheelbase, which takes the company’s core values even further, the Riviera Phantom Drophead Coupe, which is inspired by the world of yachting.

Rolls-Royce also presented a diamond-embroided Spirit of Ecstasy, valued at $250,000 (EUR182, 650 at the current exchange rate), with the model celebrating the centenary ear of the Flying Lady.

The Gulf is an important market for Rolls-Royce, with robust sales being seen across all models.  The region continues to hold the number one position in the world for Rolls-Royce Bespoke revenue per car, reflecting the highly sophisticated customers that Rolls-Royce attracts,” Torsten Muller-Otvos, CEO of Rolls-Royce Motor Cars, said during a press conference held at the event.
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About the author: Andrei Tutu
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In his quest to bring you the most impressive automotive creations, Andrei relies on learning as a superpower. There's quite a bit of room in the garage that is this aficionado's heart, so factory-condition classics and widebody contraptions with turbos poking through the hood can peacefully coexist.
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