Porsche is currently rethinking its business strategy in order to decide the exact pathways for its future. According to autocar, the development of the German automaker’s future vehicles has been paused.
However, the company has only put on hold the entry-level sportscar that should be placed under the Boxster, as well as the Cajun compact SUV. This means that the current model line-up, such as the Cayenne or the 911, are not affected by this review.
The information was offered to the aforementioned source by the company’s Chief Executive Office, Matthias Mueller.
The company is planning to analyze if the potential future models are proper additions that fit Porsche’s philosophy. Each model needs to receive a solid business case and there will be a lot of decisions to be made regarding each of the models. The executive added that the future strategy will be elaborated by the end of the current year.
However, this doesn’t necessarily mean that the future smaller Porsche models won’t enter production. Mueller said that the concept of an entry-level Porsche vehicle is still alive, despite many skeptic opinions. He explained that the future models have to make sense from a financial point of view.
One Porsche model that will certainly be released soon is the CS (Club Sport) hardcore incarnation of the Cayman. The vehicle is expected to have its premiere later this year, at the Los Angeles Auto Show, and will enter the market in the course of the following year. The Cayman CS will come with a reduced weight, more power and will use racing-inspired elements.
However, the company has only put on hold the entry-level sportscar that should be placed under the Boxster, as well as the Cajun compact SUV. This means that the current model line-up, such as the Cayenne or the 911, are not affected by this review.
The information was offered to the aforementioned source by the company’s Chief Executive Office, Matthias Mueller.
The company is planning to analyze if the potential future models are proper additions that fit Porsche’s philosophy. Each model needs to receive a solid business case and there will be a lot of decisions to be made regarding each of the models. The executive added that the future strategy will be elaborated by the end of the current year.
However, this doesn’t necessarily mean that the future smaller Porsche models won’t enter production. Mueller said that the concept of an entry-level Porsche vehicle is still alive, despite many skeptic opinions. He explained that the future models have to make sense from a financial point of view.
One Porsche model that will certainly be released soon is the CS (Club Sport) hardcore incarnation of the Cayman. The vehicle is expected to have its premiere later this year, at the Los Angeles Auto Show, and will enter the market in the course of the following year. The Cayman CS will come with a reduced weight, more power and will use racing-inspired elements.