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NAVTEQ Traffic Patterns Reaches Brazil

How would you like to stop spending hours of your life standing still behind the wheel of your car, stuck in the middle of a traffic jam of biblical proportions? You'd love it, we know, and if you live in Brazil, we can now start planning some quality family time with the hours you can save from now on.

Today road navigation solutions provider NAVTEQ announced it had introduced the Traffic Patterns service in Brazil, promising to save motorists up to 26 hours per year (for a 60 km daily commute). This can be achieved thanks to the system's ability to direct the driver away from traffic-congested areas.

Traffic Patterns features speed profiles (average traffic speeds for specific road segments derived from billions of GPS probe data points and sensor records) and combines them with known heavy traffic routes. Depending on the time of the day, the system directs the driver to a route which is not as crowded or slow-moving.

"Our launch of NAVTEQ Traffic Patterns in Brazil represents our ongoing commitment to offer our high-quality, accurate and comprehensive traffic products around the world,"
said Howard Hayes, senior vice president for NAVTEQ Traffic.

"NAVTEQ Traffic Patterns for Brazil is created from more than 35 billion GPS data points, resulting in a highly-accurate traffic database which helps Brazilian commuters select alternative, time-saving routes based on quality information."

The features of the system for the Brazilian market are listed below:

  • detours and city routing in Sao Paulo, Rio de Janeiro, Belo Horizonte, Porto Alegre, Curitiba and Salvador
  • seven daily traffic models for each day of the week
  • 24-hour speed values in both 15-minute and one-hour increments.
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About the author: Daniel Patrascu
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Daniel loves writing (or so he claims), and he uses this skill to offer readers a "behind the scenes" look at the automotive industry. He also enjoys talking about space exploration and robots, because in his view the only way forward for humanity is away from this planet, in metal bodies.
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