Motorcycle Industry Council Shows Sales Increase in 2012

Motorcycle sales in the US have increased 2.6% in 2012, the Motorcycle Industry Council reports after analyzing figures from the 19 leading manufacturers tracked. The report shows that 2012 was the first year since 2002 when all four segments (scooter, dual, on-highway and off-highway) have shown bigger figures.
Motorcycle Industry Council Shows Sales Increase in 2012 1 photo
It was somehow expected that the biggest sales increase was recorded in the scooter segment, with 7.7 percent more units sold in 2012 with the rising dual-purpose bikes sales also growing 7.4%. Off-highway motorcycles sold only 2.1% more units, while the on-highway bikes sale increased with a mere 1.8%.

Tim Buche, MIC President and CEO added that the industry is looking forward with confidence, especially as the aftermarket parts and accessories manufacturers have also reported a bigger demand during 2012. The use of motorcycles around the world has steadily increased in 2012.

Now, with all the fuss related to the wave of small and medium-displacement bikes with dual-purpose capabilities, we might see a change in 2013, as most manufacturers have already readied at least one motorcycle in this segment. And with the new members of the “smaller and cheaper bike” such as Triumph and Harley-Davidson, things are really going to be interesting.
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