Jeep Enters Indian Market, Sales Start in Mid-2016

2014 Jeep Compass 1 photo
Photo: Jeep
Jeep, this pantheon of four-wheel-drive ruggedness, decided to enter India with three models. At the 2016 Auto Expo in New Delhi, Jeep will debut the Wrangle Unlimited, Grand Cherokee, as well as the 6.4-liter HEMI V8-powered Grand Cherokee SRT. An assembly plant will go online in India in 2017, supporting the production of an all-new model in the Jeep lineup. Curious what that model may be?
Our two cents go on the soon-to-be-presented Jeep C-SUV, a model that will replace both the Patriot and the Compass. Rumor has it the upcoming compact SUV will be baptized Compass because the Compass nameplate has that particular “It’s a Jeep thing” ring to it.

The underpinnings of the 2017 Jeep Compass will have a thing or two in common with the Compact Wide vehicle architecture used by the Dodge Dart, Jeep Renegade, and Fiat 500X, for that matter.

The replacement for the Jeep Patriot & Compass will be built by Jeep at the Mirafiori plant in Italy, by GAC Fiat in China, and by a joint venture with Tata Motors in India. The manufacturing facility will be located in Ranjangaon, 50 kilometers away from the Pune. Expect the compact-sized 2017 Jeep Compass to debut at the New York International Auto Show at the end of March.

Sales in India will start by mid-2016, coinciding with the 75th anniversary of Jeep. “Our aggressive expansion in international markets is one of the key drivers behind our current global sales momentum,” declared Mike Manley, Jeep’s numero uno. “Last year, we started local production in Brazil and China, and today, we are launching the Jeep brand in the fifth largest market in the world, India, setting the foundation for our future growth in this country.”

Except for Jeep and Ram Trucks, Fiat Chrysler Automobiles is having a hard time with its other brands (whatever happened to Lancia?). No wonder FCA is pouring money on growing the international presence of the Jeep brand. After all, Jeep is Fiat Chrysler’s proverbial goose that lays golden eggs.
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About the author: Mircea Panait
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After a 1:43 scale model of a Ferrari 250 GTO sparked Mircea's interest for cars when he was a kid, an early internship at Top Gear sealed his career path. He's most interested in muscle cars and American trucks, but he takes a passing interest in quirky kei cars as well.
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