Photo: General Motors
General Motors has announced it has delivered less than 200,000 vehicles this January, marking a 3.8 percent drop from the corresponding month of last year.
Industry analysts warn that the American corporation has endured its slowest month since January 2014 when sales are concerned, but the company has set its sights for a bright future.
As GM notes, the conglomerate was the fastest-growing automaker on a retail sales basis in the world last year, but only when “full-line” companies are concerned.
Meanwhile, Chevrolet was the number one “full-line” brand for two consecutive years in retail, and the bowtie has grown its market share by almost a full percentage point in spite of it leaving Europe at the end of 2015.
In spite of the increase in market share, sales dropped by 1.9 percent for Chevy. The worst declines met were for the Cruze and Malibu models, which fell 39 and 43 percent when compared to January 2016.
As Automotive News reports, General Motors told its dealers that it expects Chevrolet to gain retail market share, and the crossovers in the range will be responsible for a significant part of that effort.
The GMC Terrain, Chevrolet Traverse, and Chevrolet Equinox are the models that will be introduced in the range to bring the necessary volumes to bring Chevy close to its expected figures.
January was also the first full month of sales for the Chevrolet Bolt, which sold 1,162 units in the two states where it was available. February will bring the launch of this model in Massachusetts, Virginia, and Maryland, which should raise the figures for the brand. Crossovers are expected to be the big sellers for the bowtie, but the range of electric vehicles should be a positive addition to the results.
Cadillac was the only brand in GM’s portfolio that posted an increase in retail sales in January, while the other makes suffered decreases in the retail segment.
As GM notes, the conglomerate was the fastest-growing automaker on a retail sales basis in the world last year, but only when “full-line” companies are concerned.
Meanwhile, Chevrolet was the number one “full-line” brand for two consecutive years in retail, and the bowtie has grown its market share by almost a full percentage point in spite of it leaving Europe at the end of 2015.
In spite of the increase in market share, sales dropped by 1.9 percent for Chevy. The worst declines met were for the Cruze and Malibu models, which fell 39 and 43 percent when compared to January 2016.
As Automotive News reports, General Motors told its dealers that it expects Chevrolet to gain retail market share, and the crossovers in the range will be responsible for a significant part of that effort.
The GMC Terrain, Chevrolet Traverse, and Chevrolet Equinox are the models that will be introduced in the range to bring the necessary volumes to bring Chevy close to its expected figures.
January was also the first full month of sales for the Chevrolet Bolt, which sold 1,162 units in the two states where it was available. February will bring the launch of this model in Massachusetts, Virginia, and Maryland, which should raise the figures for the brand. Crossovers are expected to be the big sellers for the bowtie, but the range of electric vehicles should be a positive addition to the results.
Cadillac was the only brand in GM’s portfolio that posted an increase in retail sales in January, while the other makes suffered decreases in the retail segment.
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