Photo: Buick
General Motors announced that its Chinese joint ventures sold 57,944 vehicles in March and 745,152 vehicles in the first quarter of 2012, setting March and quarterly records.
It seems that while the luxury market is slipping, average consumers in the world’s largest market by volume still have a demand build-up.
“GM has maintained our growth in our largest market in 2012, despite an overall industry slowdown,” said Kevin Wale, president and managing director of the GM China Group. “Our new models such as the Chevrolet Malibu have gotten off to a solid start, complementing the ongoing strength of established products such as the Buick Excelle, Chevrolet Cruze and Cadillac SRX.”
Demand for Buick products rose 3.7 percent on an annual basis to a March record 57,082 units. The brand was led by the Excelle, whose sales jumped 25.4 percent to 24,134 units.
Chevrolet demand also grew significantly, 11.1 percent to a new March record of 54,716 units. The New Sail was the brand’s best-selling model, with demand for the sedan and hatchback rising 55.5 percent to 20,085 units. But the highest percentage increase was seen by the Cadillac brand - 35.2 percent in March to 2,745 units.
“GM has maintained our growth in our largest market in 2012, despite an overall industry slowdown,” said Kevin Wale, president and managing director of the GM China Group. “Our new models such as the Chevrolet Malibu have gotten off to a solid start, complementing the ongoing strength of established products such as the Buick Excelle, Chevrolet Cruze and Cadillac SRX.”
Demand for Buick products rose 3.7 percent on an annual basis to a March record 57,082 units. The brand was led by the Excelle, whose sales jumped 25.4 percent to 24,134 units.
Chevrolet demand also grew significantly, 11.1 percent to a new March record of 54,716 units. The New Sail was the brand’s best-selling model, with demand for the sedan and hatchback rising 55.5 percent to 20,085 units. But the highest percentage increase was seen by the Cadillac brand - 35.2 percent in March to 2,745 units.
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