Photo: Chevrolet
Chevrolet is launching a voluntary carbon-reduction initiative that will help US colleges and universities earn money by reducing greenhouse gas emissions.
Specifically, the GM-owned brand will buy and retire carbon credits resulting from campus greenhouse gas reductions from either their Leadership in Energy and Environmental Design (LEED) certified buildings or other campuswide energy-saving initiatives.
This is not the first time Chevy is voluntarily buying carbon credits by volume. For the last two years, the brand has been the largest US corporate buyers of carbon credits, according to the nonprofit Forest Trends Ecosystem Marketplace.
“Electric cars like the Chevrolet Volt and Spark EV drawing electricity from a cleaner energy infrastructure is a win-win for our customers and the environment,” said David Tulauskas, GM director of sustainability. “The Chevrolet carbon-reduction initiative is about supporting the ingenious ways people are reducing their carbon emissions, like the efforts of leaders driving the higher education sustainability movement.”
“Historically, campuses purchased other organizations’ carbon credits to help achieve carbon neutrality,” said Eban Goodstein, director of Bard College’s Center for Environmental Policy in New York. “Now they are earning revenues for the carbon reductions achieved right on their own sites, where the long-term clean energy benefits lie for their community.”
This is not the first time Chevy is voluntarily buying carbon credits by volume. For the last two years, the brand has been the largest US corporate buyers of carbon credits, according to the nonprofit Forest Trends Ecosystem Marketplace.
“Electric cars like the Chevrolet Volt and Spark EV drawing electricity from a cleaner energy infrastructure is a win-win for our customers and the environment,” said David Tulauskas, GM director of sustainability. “The Chevrolet carbon-reduction initiative is about supporting the ingenious ways people are reducing their carbon emissions, like the efforts of leaders driving the higher education sustainability movement.”
“Historically, campuses purchased other organizations’ carbon credits to help achieve carbon neutrality,” said Eban Goodstein, director of Bard College’s Center for Environmental Policy in New York. “Now they are earning revenues for the carbon reductions achieved right on their own sites, where the long-term clean energy benefits lie for their community.”
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