BMW i Ventures Signs Partnership with Life360

BMW iDrive 1 photo
BMW i Ventures is a Venture Capital Company based in New York founded by the BMW Group. Its main purpose is to make Mobility Services more efficient, smarter and more flexible, that's why it aims for strategic, long-term partnerships in the area of e-mobility, navigation, parking, car sharing and intermodal mobility solutions.
Life360 is the leading location and communication app for Android and iPhone users, having over 30 million subscribers. Its location-based technology enables parents to see where their children are and help them if needed. It was founded in 2008 and received funding from several important investors.

The BMW investment in this company will increase the number of mobility services providers like MyCityWay, Park@MyHouse, Chargepoint and Embark. This will also give the German group the chance to offer its customers more freedom and safety of mobility for them and their families.

“We are very excited to announce the investment from BMW i Ventures, and are looking forward to all the ways we can partner to develop integrated services. Life360 has always had a strong interest in the connected car space, and this allows us to explore those ideas like never before,” said Chris Hulls, Co-Founder and CEO of Life360

Ulrich Quay, Managing Director of BMW i Ventures, LLC had this to add: “I am pleased to announce that BMW i Ventures is making its fifth strategic investment, this time in Life360 – the largest family-focused mobile app, enabling more than 14 million families to stay in sync during their busy lives. Life360 offers a great addition to our portfolio and advances BMW’s vision of convenient, safe and efficient mobility. With this investment, BMW and Life360 will explore ways to co-operate on innovative, location-based and integrated services for families. One in-car possibility could be a smooth and seamless navigation to family members in multiple locations.”
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