Photo: bmw
BMW’s M division is taking the meaning of the “crossover” term to new heights with its latest development, a set of skis. Don’t worry, these aren’t just skis: they have been developed together with K2 and are created for speeding downhill rides.
The K2 LTD BMW M Design Editions skis, which are based on the K2 SideShow are decorated with BMW M colors, while their undersides uses a tire-thread pattern.
We are talking about a limited edition of 500 pairs. In fact, this edition is so limited that they’re not even for sale - BMW is offering the skis as a prize for winter sports enthusiasts who collect “badges” at 13 locations in Germany, Austria, Italy and Switzerland.
Here;s how it works: “Ski and snowboard enthusiasts can compete against one another on a specially marked-out giant slalom, and to post their own personal SkiMovies online in 10 of 13 destinations. If you buy a ski pass in one of the BMW xDrive Partner ski areas you get a Badge in return. You also get a Performance Badge for every 5,000 metres of altitude you cover, and Badges can be earned by skiing down selected routes at the BMW xDrive Cup destinations."
We are talking about a limited edition of 500 pairs. In fact, this edition is so limited that they’re not even for sale - BMW is offering the skis as a prize for winter sports enthusiasts who collect “badges” at 13 locations in Germany, Austria, Italy and Switzerland.
Here;s how it works: “Ski and snowboard enthusiasts can compete against one another on a specially marked-out giant slalom, and to post their own personal SkiMovies online in 10 of 13 destinations. If you buy a ski pass in one of the BMW xDrive Partner ski areas you get a Badge in return. You also get a Performance Badge for every 5,000 metres of altitude you cover, and Badges can be earned by skiing down selected routes at the BMW xDrive Cup destinations."
Google News