BMW 5 Series Touring Wins iF Product Design Gold Award

At the recent CeBIT fair held in Hanover, the great job done by BMW with their 5 Series Touring model has been recognized with the iF Gold Award. The vehicle’s design features are focused on distinctive proportions and surface design, as well as on the dynamic appeal.

A stretched bonnet, short overhangs, the longest wheelbase in the segment, elongated lines in side view and a dynamically sloping roofline are just a few main features of the new BMW 5 Series Touring.

“We are very happy that, in the BMW 5 Series Touring, we have shown that functionality can be beautiful. BMW combines excellent functionality with truly modern and emotional aesthetic,” stated Adrian van Hooydonk, Senior Vice President BMW Group Design.

The BMW 5 Series Touring is among the 50 recipients of the Gold Award selected from a total of 993 winners of the 2011 iF label.

There have been no less than 2,756 submissions by 1,121 participants from 43 countries registered for the 2011 award. The BMW 5 Series Sedan and BMW 5 Series Touring succeeded in winning over the judges in the Transportation Design category, with the BMW 5 Series Touring going on to capture the coveted iF Gold Award that recognises the 50 “best of the best”.

In 2010 the award went to the BMW F 800 R motorcycle, while in 2009 the BMW Group swept up a total of eight awards. In 2008 it was the BMW 3 Series Convertible and the BMW G 650 Xcountry motorcycle that earned the accolade, and 2007 saw the BMW 3 Series Coupe presented with the iF Gold Award, as one of the 50 best competition entrants.