2010 marks the 30th anniversary of Audi’s quattro system and the company is using every possible occasion to showcase it. As the winter is bringing hefty amounts of snow, making the driving conditions difficult, Audi’s UK division is highlighting the advantages oh having four wheels that work for you.
“As the UK battles to keep its circulation going in freezing conditions, drivers of four-wheel-driven Audi quattro models are valuing the traction advantage they hold over other road users reliant on single axle propulsion more acutely than ever,” stated the press release.
The company brags that it is offering motorists “the widest and most diverse range of all-wheel-drive options currently available”. By the numbers, the company lets customers choose between 120 combinations that include SUVs, as well as compacts, saloons, coupes and supercars.
The quattro system can be found on over 3.3 million cars. In the UK, 235,000 vehicles have been produced since the year 2000, with quattro-fitted vehicles accounting for 30 percent of the company’s orders.
“Audi offers quattro right from the A3 upwards, so it isn’t necessary to make the jump to an SUV to enjoy the feeling of reassurance in tricky conditions that only four-wheel-drive can truly bring. In the UK some form of precipitation falls on at least half of the days in each year on average, so although our trademark technology really comes into its own in the current extreme conditions, its benefits are considerably longer lasting,” said Jeremy Hicks, Director of Audi UK.
“As the UK battles to keep its circulation going in freezing conditions, drivers of four-wheel-driven Audi quattro models are valuing the traction advantage they hold over other road users reliant on single axle propulsion more acutely than ever,” stated the press release.
The company brags that it is offering motorists “the widest and most diverse range of all-wheel-drive options currently available”. By the numbers, the company lets customers choose between 120 combinations that include SUVs, as well as compacts, saloons, coupes and supercars.
The quattro system can be found on over 3.3 million cars. In the UK, 235,000 vehicles have been produced since the year 2000, with quattro-fitted vehicles accounting for 30 percent of the company’s orders.
“Audi offers quattro right from the A3 upwards, so it isn’t necessary to make the jump to an SUV to enjoy the feeling of reassurance in tricky conditions that only four-wheel-drive can truly bring. In the UK some form of precipitation falls on at least half of the days in each year on average, so although our trademark technology really comes into its own in the current extreme conditions, its benefits are considerably longer lasting,” said Jeremy Hicks, Director of Audi UK.