Chevrolet is bringing a total of five ad to the Super Bowl Sunday, including this one for the Silverado, which makes fun of the people who believe 2012 is the year of the apocalypse, as well as making an uncalled for poke at Ford.
It’s 2012 and the apocalypse is talking place. Aliens, giant robots, not even raining frogs are capable of messing with the rugged Silverado. Or at least that’s what we’re supposed to think.
“The Super Bowl is a huge opportunity for Chevrolet to connect with millions of consumers – before, during and after the game – with our ads and digital extensions,” said Joel Ewanick, global chief marketing officer, General Motors. “At the core of our efforts are great Chevrolet cars and trucks.
“The Super Bowl is a huge opportunity for Chevrolet to connect with millions of consumers – before, during and after the game – with our ads and digital extensions,” said Joel Ewanick, global chief marketing officer, General Motors. “At the core of our efforts are great Chevrolet cars and trucks.