2011 Mille Miglia NA Tribute Launch Dates Announced

Historic automotive driving event Mille Miglia will be brought to North America from August 14 through August 17, Stratus Media Group announced today. In fact, the Mille Miglia North American Tribute (MMNAT) will be held in advance of the Pebble Beach Concours d’Elegance and Historic Automotive weekend.

The 1,000 mile experience will be replicated by a California coast route running through the landscapes of Carmel, Santa Barbara, and Napa Valley, concluding in Monterey.

Spectators will get the chance to speak with crews, compare models, and they may as well imagine driving in these fantastic cars. The driving experience will also be enhanced with exquisite VIP events, exclusive hospitality, and unique sponsorship opportunities.

“We are honored to have been exclusively selected to produce, manage and market this unique sporting adventure, celebrating the greatest vintage cars ever built. Bringing this historic 82 year old event to North America provides an extraordinary world-wide promotional and marketing platform that integrates with our luxury auto shows,” stated Paul Feller, CEO and Chairman of Stratus Media Group.

“Just as drivers discover Italy through the Italian Mille Miglia, they will explore North America’s California coastline and wine country like never before in this Mille Miglia North American Tribute. Sponsorship negotiations with U.S. and present Italian Mille Miglia sponsors have begun. In conjunction with the Tribute, SMDI will produce a nationally televised Mille Miglia series,”
he added.

Entry fees begin at $8,000 per vehicle. The MMNAT is expected to receive over 15,000 applications, but will only accept the 300 vehicles, nationally and internationally manufactured between 1927 and 1957, meeting the elite standards set by MMNAT.
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