Photo: Jeep
With the 2014 Jeep Cherokee ready to hit US dealerships later this year, the Chrysler brand is planning to introduce a new, smaller subcompact SUV.
According to Jeep CEO Mike Manley, the “baby Cherokee” will be about the same size as the 2013 Ford Fiesta and will be assembled in Italy on a Fiat platform different than the one that underpins the Dodge Dart. The new global subcompact should arrive in the US in 2014.
The smallest member of the Jeep family could rival Ford’s Fiesta-based EcoSport, which is built in Brazil and rumored to be introduced in the US market in the near future.
"The weight of that market today is outside North America, predominately Europe," said Manley. "It is growing in China. I think when we launch our SUV here, you are going to see quite significant growth in that segment in the U.S,” said Mike Manley.
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The smallest member of the Jeep family could rival Ford’s Fiesta-based EcoSport, which is built in Brazil and rumored to be introduced in the US market in the near future.
"The weight of that market today is outside North America, predominately Europe," said Manley. "It is growing in China. I think when we launch our SUV here, you are going to see quite significant growth in that segment in the U.S,” said Mike Manley.
Story via Edmunds
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