How do you sell an expensive German hot hatch with no roof, which is slower and more expensive than a Golf GTI?
Simple - you need to think laterally and engineer something with Facebook marketability and plenty of wow-factor. VW created a monster of a machine and placed it in Alexanderplatz, where the Berlin pedestrian got to experience the wind in your face experience.
“A photobox, rebuilt into a Race Face Box, became the striking setting of a spectacular initiative, to show how freedom with 210 horse power feels like,” VW says.
Thankfully, the VW Golf GTI Cabriolet is no Ariel Atom, as it’s got a proper windscreen to keep the bugs out of your mouth.
In case you don’t understand what we’re on about when we say the Cabrio is slower, we’ll remind you that the 2.0-liter turbo engine under its bonnet still produces 210 horsepower. However, the 0-62 mph (0-100 km/h) time is 7.3 seconds, which is 0.4 seconds slower than the GTI hatch, due to the cabrio’s higher overall weight - it has a top speed of 147 mph (235 km/h).
“A photobox, rebuilt into a Race Face Box, became the striking setting of a spectacular initiative, to show how freedom with 210 horse power feels like,” VW says.
Thankfully, the VW Golf GTI Cabriolet is no Ariel Atom, as it’s got a proper windscreen to keep the bugs out of your mouth.
In case you don’t understand what we’re on about when we say the Cabrio is slower, we’ll remind you that the 2.0-liter turbo engine under its bonnet still produces 210 horsepower. However, the 0-62 mph (0-100 km/h) time is 7.3 seconds, which is 0.4 seconds slower than the GTI hatch, due to the cabrio’s higher overall weight - it has a top speed of 147 mph (235 km/h).
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