Lexus, for example, has promised it will turn into a battery-powered electric vehicle brand by 2035, and the vision will be achieved with the upcoming debut of the "next-generation battery electric vehicle concept model lineup," all exhibited under the theme "Discover a future you can't wait to navigate!" between October 26 and November 5 at the first-ever Japan Mobility Show.
Formerly known for decades as the Tokyo Motor Show, this event has morphed into a wide-ranging mobility endeavor to help the Japan Automobile Manufacturers Association (JAMA) keep the torch alive, and it seems that all Japanese automakers are backing up their contemporary transformation. Naturally, that also includes Lexus' parent, Toyota, and its namesake brand.
Concurrently with Lexus, Toyota also revealed some details about their 2023 JMS booth a few days ago – with the theme "Let's Change the Future of Cars?Find Your Future." Back then, we could clearly see the floorplan included many SUVs, trucks, and just a few passenger cars. Additionally, the main stage also featured a couple of models tucked under CGI tarps, which certainly aroused our curiosity.
Well, now, the mystery is a bit clearer. Ready to present "a new experience value and a future transformed by electrification and intelligence," Toyota will exhibit several battery-powered EC concepts dubbed the FT-3e and the FT-Se. One is a sporty model (FT-Se) that looks like a next-generation GR Supra, and the other is an SUV, of course, and both "will present a future transformed by electrification and intelligence, along with the new experience value offered by cars (…) via the joy of personal ride customization, as well as convenient functions for stress-free browsing of local area information while onboard."
As far as we can tell from the initial teasers, the FT-3e will be a coupe-SUV model rocking an advanced aesthetic and new technology like digital displays on the lower sides of the body to "provide information, including battery charge, onboard temperature, and interior air quality when the driver approaches the car." Meanwhile, the FT-Se is closely related to the coupe-SUV but proposes the styling and ethos of a high-performance BEV model coming from Toyota Gazoo Racing's "efforts to make ever-better cars through motorsports."
In addition to the EV technology, the latter will also feature a "next-generation cockpit that offers intuitive controls and a more immersive driving experience." Plus, if we read between the lines, the FT-3e and FT-Se might not be the only all-new ideas showcased by Toyota at JMS 2023, as the rumor mill is adamant that a compact 'Land Hopper' body-on-frame SUV based on the 2024 Land Cruiser will join the party. Plus, are those some cool pickup truck solutions for the compact sector that we see rendered in various places of the booth?