Toyota Tacoma All-Terrain Gamer Project Unveiled

Before you let yourself drawn by the idea of MTV’s Pimp My Ride show, the images you see here are of Toyota’s latest contraption, showcased at the SEMA 2009. B.A.D. Company, Microsoft Xbox and Toyota Racing Development joined forces and created a vehicle that has more flat screen monitors than wheels.

Based on the 2009 Tacoma Double Cab Long Bed PreRunner V6 five-speed automatic, the Toyota Tacoma All-Terrain Gamer (ATG) combines outdoor sports activities and video games to attract the young Tacoma pickup truck owners.

The tuners removed the B-Pillars and the front seats and installed double gull-wing doors and theater style seating. These enhancements are meant to create an improved gaming feel. Four interior monitors were placed on two swing arms, which were designed to provide each game seat optimum screen distance.

Other modifications include three base colors of a custom metallic anthracite, drilled aluminum interior panels, color-matched protective floor coating, an acrylic hood with an engine view port, a 66-inch plasma monitor with a custom roll cage enclosure, tonneau cover with "Craze" paint technique, blacked out front grille, sponsor logo windshield sun shade, front and rear bumpers, smoked front head and rear tail lamp treatment, and Xbox graphics.

The sound system generates a total of 2,150 watts of power via the 1,500 watt 12-inch Kicker Solobaric L7-12 Subwoofer and eight Kicker QS65.2 6.5-inch mid-range speakers.

Toyota Racing Development also contributed to the project by installing its 304 horsepower 4.0-liter Supercharger and 16-inch bead lock wheels with BF Goodrich LT295/75R16 All-Terrain T/A tires.