We'll start this article by saying that any carmaker looking to launch a model capable of competing with the Nissan Qashqai must be both bold and very aware of what they're doing.
That's where Toyota comes into play, as the Japanese brand was been working on a crossover project, and they are close to bringing development to an end.
Now, do a memory exercise and try to remember the C-HR concept Toyota showed last year, during the Paris Motor Show. Done? Good!
According to Autocar, Toyota has been asking potential customers about the prototype's design styling cues and it turns out buyers appreciated the C-HR's futuristic look in comparison to more down-to-Earth examples.
We could say Toyota designers knew how to transform Akio Toyoda's wishes into reality, after the brand boss told them to take a more "adventurous" approach with the CH-R.
Unluckily, we won't see the car in Frankfurt, but the same source argues Geneva will be the stage where Toyota's new crossover will make an appearance.
Also, it will be based on the newly-introduced TNGA (Toyota New Global Architecture), shared by the upcoming new Prius and half of Toyota's models by 2020.
The new small SUV will be positioned one step above the Toyota RAV4 but below the Land Cruiser. No official words were delivered by Toyota officials just yet, although Toyota UK president Paul van der Burgh admitted such a model would have a beneficial impact in terms of sales.
“The high growth rate of sales of that sort of vehicle would be very good for us. The concept was excellent and the styling in particular stood out. If such a product were to launch, I’m confident (it could be a best seller," said Mr. van der Burgh.
Now, do a memory exercise and try to remember the C-HR concept Toyota showed last year, during the Paris Motor Show. Done? Good!
According to Autocar, Toyota has been asking potential customers about the prototype's design styling cues and it turns out buyers appreciated the C-HR's futuristic look in comparison to more down-to-Earth examples.
We could say Toyota designers knew how to transform Akio Toyoda's wishes into reality, after the brand boss told them to take a more "adventurous" approach with the CH-R.
Unluckily, we won't see the car in Frankfurt, but the same source argues Geneva will be the stage where Toyota's new crossover will make an appearance.
Also, it will be based on the newly-introduced TNGA (Toyota New Global Architecture), shared by the upcoming new Prius and half of Toyota's models by 2020.
The new small SUV will be positioned one step above the Toyota RAV4 but below the Land Cruiser. No official words were delivered by Toyota officials just yet, although Toyota UK president Paul van der Burgh admitted such a model would have a beneficial impact in terms of sales.
“The high growth rate of sales of that sort of vehicle would be very good for us. The concept was excellent and the styling in particular stood out. If such a product were to launch, I’m confident (it could be a best seller," said Mr. van der Burgh.