Photo: original image by autoevolution
Toyota has managed to defend its title of the Most Valuable Automotive Brand, as shown in the recently published Best Global Brands 2012 by Interbrand. For 2012, Toyota’s brand valuation jumped 9 percent, which allowed the company to secure the overall Top 10 place in the “all industries” category.
Interbrand tells us that Toyota has achieved this success thanks to the perpetual customer loyalty, the sustained efforts for developing eco-friendly models, as well as a strong recognition among young customers.
Back in June, Toyota also climbed to the top of the Best Global Green Brand study by Interbrand, with the latter showing that the automaker is determined to make its vehicles greener, using a deep approach for this.
Back in June, Toyota also climbed to the top of the Best Global Green Brand study by Interbrand, with the latter showing that the automaker is determined to make its vehicles greener, using a deep approach for this.
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