Nissan Leaf Becomes a Coupe

Automotive producers are making an incredible amount of marketing efforts to promote their vehicles. As the market becomes more mature, the public is paying less attention to conventional marketing, so the carmakers (or their agencies) have to come up with new and interesting way of showing their creations to the world.

This is why multiple companies are introducing new-age campaigns that reach their audience through unconventional pathways and even place the public at the center of the stage.

However, there are certain classic advertising assets that have kept their high-strength status. One of these is the European Car of the Year competition. It is clear that any vehicle which manages to bring home this title will have huge promotional benefits.

As you know, the 2010 edition of the competition has recently crowned its winner, with the Nissan Leaf taking the title. This also marks the first time when the accolade was scooped by a vehicle that uses electric propulsion.

As you know, we’re big fans of the tuning world here at autoevolution, so we really wanted to know how a modified incarnation of the Leaf would look like. We wanted to meet a true extreme project, so we turned to the virtual world for this quest.

We’re pretty fond of the creation we came across, as this offers a complete makeover for the EV. As you can see, the vehicle now comes in a coupe form. In addition to that, the car was fitted with a wide body kit, new rims and exterior decals. We have to thank a web user named RazoR-psg for creating the project.