Quoted by Automotive News, a Mercedes-Benz spokesman said that the buyers will still have to go down to a dealer “in the flesh” for a “final sales administration phase”.
They will be able to either pick up the car bought online at a dealer or Mercedes can even deliver the vehicle to their door in any part of Germany and Poland.
Obviously, one of the most important reasons for the online shops strategy is for Mercedes-Benz to reach a younger, urban and more tech-loving audience. The traditional dealership, whether company-owned or franchise will still remain the most used means of contact between the brand and its customers. We can't wait for the day when we'll be able to download a car and 3d print it in our garage.