Kia’s Australian arm is making a charity effort, as the company has offered a Soul to the Victor Chang Cardiac Research Institute (VCCRI), an internationally recognized centre-of-excellence and leader in global cardiac research.
The institute is using the vehicle to transport an inflatable booth, equipment and Health Check staff involved in its latest campaign, which has seen it hit the road with The Health Check Booth Service.
“There is a cost involved with supplying the service with two nurses and the equipment and materials required for the testing,” VCCRI spokeswoman Jan Savage explained. “What we are envisaging is that employers, shopping centres and maybe local governments would meet the cost to have the booths on site as a public health initiative.”
The initiative is aimed at “encouraging employers to invest in the heart health of their employees and enhance their well being by providing a service to increase awareness of the modifiable risk factors for cardiovascular disease”. The test process lasts for around 10 minutes, targeting key heart disease indicators in cholesterol, blood sugar and blood pressure.
The Health Check Booth Service is also being supported by Sydney’s Flemington Markets which was the location of the Booth’s first trip.
“We often refer to a heart attack as ‘the disease that doesn’t let you say goodbye’,” Savage added. “Unfortunately, heart disease doesn’t have the high profile of some other diseases, cancer for example, but it is just as deadly, far more sudden and very often preventable if identified.”
autoevolution tested the Kia Soul. You can read the review here.
The institute is using the vehicle to transport an inflatable booth, equipment and Health Check staff involved in its latest campaign, which has seen it hit the road with The Health Check Booth Service.
“There is a cost involved with supplying the service with two nurses and the equipment and materials required for the testing,” VCCRI spokeswoman Jan Savage explained. “What we are envisaging is that employers, shopping centres and maybe local governments would meet the cost to have the booths on site as a public health initiative.”
The initiative is aimed at “encouraging employers to invest in the heart health of their employees and enhance their well being by providing a service to increase awareness of the modifiable risk factors for cardiovascular disease”. The test process lasts for around 10 minutes, targeting key heart disease indicators in cholesterol, blood sugar and blood pressure.
The Health Check Booth Service is also being supported by Sydney’s Flemington Markets which was the location of the Booth’s first trip.
“We often refer to a heart attack as ‘the disease that doesn’t let you say goodbye’,” Savage added. “Unfortunately, heart disease doesn’t have the high profile of some other diseases, cancer for example, but it is just as deadly, far more sudden and very often preventable if identified.”
autoevolution tested the Kia Soul. You can read the review here.