Hyundai’s MPG Scandal Could Be Good News for Honda

What goes up, must come down! But it seems the opposite is also true in the American auto industry. The Korean automakers profited hugely from Toyota and Honda’s problems with recalls, the strong yen and numerous natural disasters that hit Asia. Now, the tables have turned, and Honda could be the one to benefit from Hyundai’s problems, according to Bloomberg. Why? It’s simple.
2013 Honda Civic Facelift 1 photo
Photo: Honda
Hyundai and Kia are not only facing a huge financial penalty, but also a hit to their corporate image. Still, buyers are looking for affordable and economical cars, and Honda is ideally placed, especially now that they’re switching to a revamped Civic, which will be shown next week at the LA Auto Show.

“We’ve been conservative in our EPA estimates,” said Mike Accavitti, Honda’s head of U.S. marketing, to Bloomberg. “We triple check everything so customers are satisfied with the mileage they get in the real world.”
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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