Hyundai Debuts 2010 FIFA World Cup Charity for Africa

Hyundai, one of the FIFA top partners, has initiated a program called “1 Million Dream Balls for Africa”, with the project being aimed at commemorating the company’s 2010 FIFA World Cup South Africa sponsorship.The program debuted yesterday, June 1, with Yuna Kim, South Korea’s figure skating gold medalist donating the football. Now, Hyundai Motor will donate 1 million soccer balls to African children through NGOs, such as the United Nations (UN).

“The balls will be delivered under the names of people who buy a Hyundai car from the company’s worldwide sales networks and members of Hyundai’s 2010 FIFA World Cup micro-website, fifaworldcup.hyundai.com, who wish to take a part in the project. This project will last until the 1 millionth Hyundai fan in the world participates,” stated the press release.

The ball signed by Yuna Kim will arrive in Johannesburg on June 8 and when all the balls get delivered together with participants’ names, NGOs including UN’s affiliated organizations will distribute them to 50 countries in Africa.

“The automaker launched the ‘1 Million Dream Balls for Africa’ project as a part of its 2010 FIFA World Cup marketing programs to provide worldwide Hyundai fans with an opportunity to contribute to the African society where football is not just a sport but something that symbolizes hopes and dreams to children,” stated the press release.

“I’m so delighted to participate in Hyundai’s ‘1 Million Dream Balls for Africa’ project as the first donor and wish the balls help all African children grow up to lead the future of their beautiful countries and the rest of the world,” said the ladies’ figure skating gold medalist of the Vancouver 2010 Winter Olympics, Yuna Kim, while personally signing a dream ball.