autoevolution
 

H-D Footwear and Hot Leathers Continue Partnership in 2011

After signing their first deal back in 2010, Harley-Davidson Footwear and motorcycle apparel and accessories retailer Hot Leathers announced today they have extended the partnership for 2011 as well. This means Hot Leathers will be H-D Footwear’s official rally retailer at all major motorcycle rallies.

“Frequently on the road showcasing its merchandise at a number of rallies and events across the country, this will be the second year that Hot Leathers’ one-stop rally shop allows patrons the opportunity to not only browse amongst Hot Leathers’ significant selection of merchandise but to also peruse and purchase Harley-Davidson Footwear as well,” a company statement reads.

The partnership benefits both sides. Since Hot Leathers is frequently on the road showcasing its merchandise at a number of rallies and events across the country, the deal makes it easier and more convenient for motorcyclists to purchase Harley-Davidson Footwear.

This means customers will also be able to get their hands on the latest collection form H-D Footwear, namely the Tough Comfort Series.

"We are thrilled about our second year collaboration with Harley-Davidson Footwear,” stated Hot Leathers’ retail operations manager, Andy George. “We’ve been in this industry for over two decades and only associate ourselves with the best and we consider Harley-Davidson Footwear to be one of the best. Our collaboration last year was very successful and we look forward to another lucrative rally season in 2011.”

Harley-Davidson Footwear is manufactured by Wolverine World Wide, under license from Harley-Davidson Motor Company.
If you liked the article, please follow us:  Google News icon Google News Youtube Instagram
 

Would you like AUTOEVOLUTION to send you notifications?

You will only receive our top stories