BMW Increases Lead Over Mercedes in Luxury US Sales

X3 helps BMW boost sales 1 photo
BMW has managed to once again outsell Mercedes Benz in the all-important US luxury auto industry by selling more cars during the month of September. The Bavarians were in line with the overall market, reporting growth of 19 percent.
This was partially due to the X3 which saw a new generation going on sale at the begging of the year. During September, BMW sold 1,853 units of the model, representing an increase of 146 percent over a year ago.

Overall, BMW delivered 21,750 vehicles last month, while Mercedes followed closely with an increase of 9 percent to 21,649 units. Despite the recent return to full production, September saw Toyota’s luxury division Lexus announcing a 12 percent decrease to 14,995 vehicles.

This means that the one-time king of the luxury US market is well off the pace set by its German rivals.

For the year to date, BMW is now almost 8,000 sales ahead of rival Mercedes, and the market dynamic indicates this will also be the case at the end of the year.
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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