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BMW Art Car on Display at TEFAF

The art world is getting ready for one of the most important art and antique fairs of the year, the TEFAF Maastricht exhibit, a venue which this year, perhaps more than ever, art and motoring will be brought to all new levels.

Those of you who heard about Jeff Koons also must have heard about his BMW Art Car, a BMW M3 GT2 wearing some very special livery. The model, presented for the first time last year, was inspired by the work wearing the same name of Andy Warhol.

The very colorful vehicle reached this state after Koons supposedly collected images of race cars and related graphics. The result is this radiant racer with silver interior, two attributes which BMW says are meant to inspire speed, power, movement and the raw force of the engine below.

“I tried to create a design that captured the strong energies and brutal power of racing.” Koons said. This is, perhaps, the reason why TEFAF Maastricht chose the work as the event's official car.

“We are very happy with BMW as official car of TEFAF Maastricht. TEFAF and BMW are a perfect combination striving for top quality, innovation and elegance. The fair represents a broad range of art forms from all continents,”
said Ben Janssens, TEFAF Maastricht president.

“BMW supports many initiatives in the field of art and culture, such as the BMW Art Cars. We are very excited that the Art Car of Jeff Koons will be exhibited at TEFAF Maastricht.”


Koons' contraption is not the first BMW Art Car. The German auto maker has been working together with artist ever since 1975 and so far 16 other such project came to life (Koons' vehicle is the 17th). Among them, works created by Frank Stella, Roy Lichtenstein, Andy Warhol and Robert Rauschenberg.
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About the author: Daniel Patrascu
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Daniel loves writing (or so he claims), and he uses this skill to offer readers a "behind the scenes" look at the automotive industry. He also enjoys talking about space exploration and robots, because in his view the only way forward for humanity is away from this planet, in metal bodies.
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