Carol H. Williams to Stand for Cadillac
25 Sep 2010, 17:01 UTC · By: Daniel Patrascu / Earlier this week, one of GM's brands, Chevrolet, announced it has selected Spike DDB to represent and create the ads for the brand so that they target the African-American consumers. Now it is...
Spike Named African-American Agency of Record for Chevy
23 Sep 2010, 06:02 UTC · By: Daniel Patrascu / American manufacturer GM is continuing the advertising strategy repositioning it began last year with the announcement of a new agency of record having been selected. From now on, the Chevy brand im...