Japanese manufacturer Toyota announced on Monday the opening of a new Collaborative Safety Research Center (CSRC) in Ann Arbor, Michigan, a center which will handle the research and development of technologies aimed at reducing the number of traffic fatalities and injuries on American roads.
Intended as the perfect medium which brings together the car maker's researchers and engineers from North America and Japan, the center will benefit from the input of people working in universities, hospitals, research institutions and federal agencies.
The goal of the work to be conducted at CSRC is to create ways to enhance the safety of the vehicle, driver and traffic environment, reduce the risk of driver distraction and protect children, teens and seniors.
“Toyota’s new safety research center will work with leading North American universities and other partners on safety projects that benefit the entire industry,” said Akio Toyoda, the president of the Japanese manufacturer.
“Our investment will support collaborative research aiming to reduce driver distraction and increase the safety of vehicles, drivers, passengers and pedestrians.”
CSRC will be lead by Chuck Gulash, senior executive engineer at the Toyota Technical Center, who will supervise the Toyota teams, as well as the people from the University of Michigan, Virginia Tech and The Children’s Hospital of Philadelphia Research Institute.
“Toyota has always tried to take a comprehensive approach to creating a safe, sustainable automotive society through advanced vehicle safety technology, intelligent transport systems and traffic safety education,” Gulash added.
“We have a long history of working closely with North American partners to achieve our safety objectives, and our new collaborative research initiative will build on this tradition. We intend to publish as much of the research as possible so that it is available to federal agencies, the industry and academia.”
Intended as the perfect medium which brings together the car maker's researchers and engineers from North America and Japan, the center will benefit from the input of people working in universities, hospitals, research institutions and federal agencies.
The goal of the work to be conducted at CSRC is to create ways to enhance the safety of the vehicle, driver and traffic environment, reduce the risk of driver distraction and protect children, teens and seniors.
“Toyota’s new safety research center will work with leading North American universities and other partners on safety projects that benefit the entire industry,” said Akio Toyoda, the president of the Japanese manufacturer.
“Our investment will support collaborative research aiming to reduce driver distraction and increase the safety of vehicles, drivers, passengers and pedestrians.”
CSRC will be lead by Chuck Gulash, senior executive engineer at the Toyota Technical Center, who will supervise the Toyota teams, as well as the people from the University of Michigan, Virginia Tech and The Children’s Hospital of Philadelphia Research Institute.
“Toyota has always tried to take a comprehensive approach to creating a safe, sustainable automotive society through advanced vehicle safety technology, intelligent transport systems and traffic safety education,” Gulash added.
“We have a long history of working closely with North American partners to achieve our safety objectives, and our new collaborative research initiative will build on this tradition. We intend to publish as much of the research as possible so that it is available to federal agencies, the industry and academia.”