Mitsubishi’s US division announced that the Outlander Sport Crossover Utility vehicle will enter production at the Mitsubishi Motors North America (MMNA) plant in Normal, Illinois starting from mid-2012.
The company held an announcement ceremony at the site this morning, with the event being attended by dignitaries including MMNA President Shinichi Kurihara, Illinois Governor Patrick Quinn, and UAW International President Bob King.
"Mitsubishi's decision to produce a new generation of automobile here in Illinois is a strong testament to the strength of our workforce and the state's appealing business climate," said Governor Quinn. "By working to stabilize our economy and investing in companies that are investing in Illinois, we're helping to keep thousands of jobs in Illinois, helping reinvigorate our automobile industry and continuing our economic recovery."
President Kurihara explained that bringing the production of the Outlander Sport, which currently comes to the world via Japan, to the Normal plant once again shows the carmaker’s commitment to the American market.
“Outlander Sport is a very well-equipped entry-level crossover that offers desirable features such as standard Bluetooth, available 40 gigabyte hard drive navigation, and available all-wheel drive. Outside of the United States, Outlander Sport is also badged as RVR and ASX, and represents Mitsubishi Motors' latest offering to the globe's fastest growing automotive segment, entry-level crossover. The vehicle is built upon the same highly flexible vehicle platform that underpins the Lancer compact car and Outlander SUV which are sold globally,” stated the press release.
The company held an announcement ceremony at the site this morning, with the event being attended by dignitaries including MMNA President Shinichi Kurihara, Illinois Governor Patrick Quinn, and UAW International President Bob King.
"Mitsubishi's decision to produce a new generation of automobile here in Illinois is a strong testament to the strength of our workforce and the state's appealing business climate," said Governor Quinn. "By working to stabilize our economy and investing in companies that are investing in Illinois, we're helping to keep thousands of jobs in Illinois, helping reinvigorate our automobile industry and continuing our economic recovery."
President Kurihara explained that bringing the production of the Outlander Sport, which currently comes to the world via Japan, to the Normal plant once again shows the carmaker’s commitment to the American market.
“Outlander Sport is a very well-equipped entry-level crossover that offers desirable features such as standard Bluetooth, available 40 gigabyte hard drive navigation, and available all-wheel drive. Outside of the United States, Outlander Sport is also badged as RVR and ASX, and represents Mitsubishi Motors' latest offering to the globe's fastest growing automotive segment, entry-level crossover. The vehicle is built upon the same highly flexible vehicle platform that underpins the Lancer compact car and Outlander SUV which are sold globally,” stated the press release.