Harley Davidson Introduces H-D1 Factory Customization

As promised, Harley-Davidson has finally launched its new factory customization program, dubbed HD-1, using the new 1200 Custom to show how customers can create their own, personalized two-wheeled V-twin ride by using factory upgrades and custom paints. Specifically, by selecting different wheels, seats, handlebars, paint, and engine finishes, the customer can dramatically alter the look of the motorcycle.

Customers can also choose to use different combinations of foot-control location, seat and handlebars to fit their stature. All this makes it possible for the customer to order a 1200 Custom in more than 2,600 combinations.

Here is how the manufacturer describes the process: “The customer can view the bike they are creating as different options are selected. The customer can then print out a description of their bike and bring it to a Harley-Davidson dealer to review the motorcycle with trained staff, select additional accessories to be installed by the dealer to further customize the motorcycle, and then place an order.”

“Customers can expect to be riding their new bike in as little as four weeks from the time an order is placed with an authorized Harley-Davidson dealer. Delivery timing may vary depending on demand, and will be communicated to customers at the time of order. H-D1 factory customization will be available only through Harley-Davidson dealers in the United States and Canada.”

Factory-installed options can be swapped out in any combination to this base configuration of the 1200 Custom, using these seven different categories:

• Wheels: Black Five-Spoke Cast Aluminum with machined highlights, Chrome Laced, or Black Laced.
• Handlebars:  Drag Bars or Mini-Apes
• Foot Controls: Mid-mount polished
• Seat: Solo
• Paint/Graphics: (solid colors) Vivid Black, Brilliant Silver Pearl, Cool Blue Pearl, Chrome Yellow, Merlot Sunglo, Sedona Orange, Black Denim; (two-tones) Scarlet Red/Vivid Black, Merlot Sunglo/Vivid Black, Sedona Orange/Vivid Black, Birch White/Sedona Orange, Chrome Yellow/Vivid Black; (custom graphics) Cool Blue Pearl with Scalloped graphics, White Hot Pearl with Hot Pink Flame graphics.
• Engine: Black powder coat with black covers.
• Security: Add Harley-Davidson Smart Security System.
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