GM Hollywood Design Center Turns 10

Caught in between the struggles of its imminent initial public offering and the upcoming Los Angeles Auto Show, American manufacturer GM still has time to do a bit of celebrating. Coincidentally, the celebration will take place in the same time where, for instance, the Regal GS will meet its public for the first time.

The carmaker's North Hollywood Advanced Design Center, the studio to be held responsible for the iconic Pontiac Solstice, the scary Chevrolet SS concept car or the more recent GMC Granite Concept, is turning ten these days.

Opened back in 2000, the studio is currently led by the same man who was put in charge back then, Frank Saucedo. The first model which left the design tables in North Hollywood and hit the auto shows' floors was the Chevrolet Borrego, which was presented in Los Angeles in 2001.

“Since opening the North Hollywood Advanced Design Center 10 years ago, our goals have been to provide an alternative voice in design philosophy and serve as an observation post for the company on global design trends from around the world,” Saucedo said.

“The design center is home to some of our most forward-thinking designers, and this anniversary is the perfect opportunity to recognize their work and talent.”

Of course, some might wonder if the celebration will be adorned with a concept vehicle or such, given the vicinity of the LA Auto Show. And the answer is yes, it will. The Design Center will present a concept of a Cadillac model at the event