autoevolution
 

Ecclestone Announces Improved Media Coverage for 2009 Seson

Starting 2009, it's not only the point system that's going to change – more exactly, the title-awarding system – but also the media coverage for the fans. In order to make the sport more attractive to the worldwide fans watching it on TV, the viewers will have access to teams' radio channels during races and qualifying, as well as several other racing details (gap and fuel load analysis, cornering line comparison graphics, pit stop predictor, GPS positioning and Incidents close-ups).

According to autosport.com, F1 supremo Bernie Ecclestone revealed that the aforementioned information will likely be available for the TV viewers starting 2009. What the FIA is now expecting is a written request from the Formula One Teams Association on the future details of the offer.

Ecclestone insisted, however, that those data analysis existed within the F1 paddock in the past, only it wasn't eligible for media coverage because the teams wanted it that way. He praised FOTA decision to “come to their senses”, as the teams' body was the first to discuss the matter during their latest meeting in Geneva.

“We've been a bit strung up with our graphics because although we had the information (before), we couldn't use it. It was the same with the 'ship-to-shore' radio. It was interesting for viewers but the teams said we can't use it. It was complete nonsense. We are in the entertainment business and these teams forget that. I think they are waking up now,” said Ecclestone.

Here is what the FOTA is proposing, as shown in a statement from the teams' body after their meeting in Geneva earlier this month.

- Increased data provision for media
- Explore means by which the presentation of Formula One action can be more informatively and dynamically presented, common to other sports such as tennis and cricket, to dramatically improve engagement with the public
- Nominated senior team spokesman available for TV during grand prix
- Commitment to enhance consumer experience via team and FOTA websites
- Mandatory driver autograph sessions during grand prix weekends
If you liked the article, please follow us:  Google News icon Google News Youtube Instagram
 

Would you like AUTOEVOLUTION to send you notifications?

You will only receive our top stories