Photo: original image by autoevolution
BMW’s On Demand rental service has been introduced in Europe almost two years ago and it seems that the automotive producer is pleased with the results, as it is now preparing to launch the service in the US as well.
BMW On Demand USA will debut at BMW of Manhattan in the course of the following month and will offer a fleet of 100 units of the new 328i. Customers will be able to rent these cars by hour, day or week.
The 3-Series was chosen thanks to the fact that BMW wants to also take marketing advantages from the move, but the fleet will receive more models in the future. Thus, those who want to rent a Bimmer will also be able to choose between the 7-Series, X3, X5 and maybe even M models.
The 3-Series was chosen thanks to the fact that BMW wants to also take marketing advantages from the move, but the fleet will receive more models in the future. Thus, those who want to rent a Bimmer will also be able to choose between the 7-Series, X3, X5 and maybe even M models.
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