Hyundai's premium brand Genesis introduced its first full-electric crossover in 2022 for the 2023 model year, marking its first step into the EV era.
The Korean automaker invested a lot of money to develop a full-electric platform, and it had to sell more vehicles with higher profit margins to get its money back. Thus, apart from the Ioniq 5 and the EV6 from Kia. While these two electric vehicles created a strong image for the automaker, the GV60 added a premium touch and a luxurious feeling for its customers.
Genesis created a new design for the hatchback crossover vehicle. Unlike the Ioniq 5, the GV60 sported shaved edges and rounded shapes. Its front fascia was dominated by the broad black grille from the dam. Still, that was mostly blocked since the car didn't need that much cooling area. On the upper side of the bumper, the carmaker installed the headlights and, above them, the daytime running lights. All of them were fitted with LEDs. A unique feature of the vehicle was the clamshell design for the hood, which opened altogether with the upper sides of the fenders.
Inside, the car featured luxurious and technological amenities. The only traditional elements were the seats and the two-spoke steering wheel. There were no side mirrors but cameras and small screens inside the cockpit. In front of the driver, Genesis installed a wide screen that integrated the instrument panel and the infotainment system. Between the front occupants, the automaker placed a center console that housed a crystal ball, which was the gear selector, and a couple of cupholders.
For the drivetrain, Genesis offered a choice of four drivetrains ranging from 228 to 490 hp, with one or two motors driving all wheels.