MotoCzysz Racing Sponsored by Segway in 2011
23 May 2011, 14:59 UTC · By: Alina Dumitrache / Personal electric transportation manufacturer Segway will be supporting MotoCzysz’s race efforts in 2011, the reigning TT Zero champion announced. This means that mechanical, electrical, and s...
Red Bull Joins Traxxas TORC Series for 2011
27 Apr 2011, 07:46 UTC · By: Alina Dumitrache / The Traxxas TORC Series is known as the world’s fastest, most punishing short course racing series and Red Bull has officially joined as a series partner. The deal will be bringing further exp...
2012 CLS63 AMG to Make South Beach Debut at Polo World Cup
18 Mar 2011, 08:32 UTC · By: Alina Dumitrache / As title sponsor of the Miami Beach Polo World Cup from April 21st to April 24th, 2011, the North American division of Mercedes-Benz announced it plans to showcase the all-new 2012 CLS63 AMG in fro...
2011 AMA Pro Flat Track Series Gets H-D Insurance Sponsorship
15 Mar 2011, 09:22 UTC · By: Alina Dumitrache / Harley-Davidson Insurance has recently reached an agreement with AMA Pro Racing to become the title sponsor of the AMA Pro Flat Track Championship and the official insurer of the series. Under the t...
AirAsia X Becomes Title Sponsor for Renault Clio Cup UK
28 Feb 2011, 15:49 UTC · By: Mihnea Radu / The Stephane Ratel Organisation (SRO), the organizer of various national and international auto racing series, has announced a three-year title sponsorship deal for the now re-designated AirAsia Ren...
2011 Ducati 848 Challenge Sponsored by Rapid Solicitors
4 Feb 2011, 10:52 UTC · By: Alina Dumitrache / The British division of Ducati announced today that Rapid Solicitors, a nationwide accident compensation company, will be the headline sponsor for this year’s 848 Challenge. The series will co...
Fiat Supports UK Netball Series
8 Jan 2011, 14:44 UTC · By: Alina Dumitrache / The British division of Fiat announced today it has partnered with the All England Netball Association. The agreement makes Fiat the title sponsor of the Fiat International Netball Series, scheduled...
Fiat and Yamaha Part Ways
4 Jan 2011, 08:59 UTC · By: Alina Dumitrache / After winning all three MotoGP titles in 2010, and had retained the returning champion Jorge Lorenzo for the 2011 season, the Fiat Yamaha team came to an end. This means that Fiat is no longer Yamah...
Red Bull Considering Title Sponsorship
24 May 2010, 06:52 UTC · By: Ovidiu Panzariu / Dietrich Mateschitz admitted that title sponsorship could become a thing of the future for his Red Bull Racing team. Although owning both Red Bull Racing and Scuderia Toro Rosso, the Austrian billio...
2010 Audi FIS Ski World Cup Final Battle
9 Mar 2010, 16:08 UTC · By: Alina Dumitrache / The upcoming weekend will reveal the winner of the 2010 Audi FIS Ski World Cup who will take the crystal ball home. It is 46 centimeters high, weighs twelve kilograms, is hand-crafted from lead crys...
Qantas Becomes Title Sponsor of the Australian Grand Prix
24 Feb 2010, 10:16 UTC · By: Ovidiu Panzariu / With Dutch banking group ING leaving the world of Formula One at the end of last season, not only the Renault F1 Team had to suffer from it and look for a replacement in terms of title sponsorship, ...
Sauber Looking for Major Sponsor for 2010 Season
19 Feb 2010, 09:54 UTC · By: Ovidiu Panzariu / Peter Sauber's aim for these next few weeks is not only to make sure he has a decent Formula One car for the upcoming season – while it's obvious the car is not bad at all – bu...
Petronas Turned Down Williams, Lotus for Mercedes
27 Jan 2010, 08:09 UTC · By: Ovidiu Panzariu / When Petronas terminated their deal with BMW Sauber F1 Team and switched to Mercedes GP for the upcoming 5 years of Formula One, the move attracted immense criticism from both the Malaysian media an...
Sterilgarda Stays with Yamaha Superbike Team in 2010
28 Sep 2009, 07:13 UTC · By: Alina Dumitrache / Italian food production company Sterilgarda confirmed its title sponsorship with the Yamaha World Superbike Team for the 2010 race season. The decision to continue with the partnership came after th...
BMW, Title Sponsor of ‘Mad Men’ TV Show
16 Jun 2009, 12:27 UTC · By: Alina Dumitrache / After it helped kick off the last season’s run with several on-air and online promos, BMW signed on as the single sponsor of AMC’s ‘Mad Men’ TV show. The new series will pre...
AMA EnduroCross Has GEICO as Title Sponsor
10 Jun 2009, 13:28 UTC · By: Alina Dumitrache / The AMA EnduroCross Championship Series found a new title sponsor for the upcoming events, motorcycle insurance company GEICO Powersports. “EnduroCross is a truly innovative form of motorsp...
Audi and Tom Brady Teamed Up for Charity Purposes
1 Jun 2009, 12:57 UTC · By: Alina Dumitrache / Star quarterback Tom Brady joined Audi of America and Best Buddies International to support people with intellectual disabilities. Audi became the title sponsor and official vehicle of the Audi Best...
Harley-Davidson, Partner of AMD's WC of Custom Bike Building
29 May 2009, 14:35 UTC · By: Alina Dumitrache / Finally, the inevitable has occurred. Harley-Davidson became official partner of AMD's World Championship of Custom Bike Building and title sponsor of the Modified Harley Class. "This d...
Brawn GP Yet to Decide on Team's Title Sponsorship
14 May 2009, 12:26 UTC · By: Ovidiu Panzariu / The financial situation of Brawn GP certainly took a 180 degrees change during the past few months. If the Brackley based team was in desperate need of a title sponsor weeks before the official star...
Vodafone Close A1 GP Sponsorship Deal with Algarve
1 Apr 2009, 12:47 UTC · By: Ovidiu Panzariu / In a time when most companies are revising their sponsorship projects in motor racing, mobile telecommunications network company Vodafone seems to do exactly the opposite. After reaffirming their su...