27 Oct 2021, 09:53 UTC · By: Sergiu Tudose / BMW is now the first-ever sponsor of the NJ Devils’ ice-level premium club, a 5,500 sq ft space which will now be called ‘M Lounge by BMW’
29 Aug 2021, 20:17 UTC · By: Dragos Chitulescu / If you're going to make it to the top in motorsports you're going to need a few sponsors. So this guide will help you get started.
19 Mar 2021, 09:07 UTC · By: Elena Gorgan / Frenchman Kingsley Coman is under contract with Bayern Munich, which is sponsored by Audi; according to the deal, footballers must drive Audis for business
22 Nov 2018, 09:00 UTC · By: Daniel Patrascu / On December 31, the sponsorship agreement between Mercedes-Benz and the German Football Association ends and it will not be extended
14 Jul 2018, 10:02 UTC · By: Daniel Patrascu / Renault announced the signing of a partnership agreement with football club Paris Saint Germain to launch an advertising campaign.
20 Mar 2018, 12:57 UTC · By: Daniel Patrascu / Mercedes-Benz X-Class becomes presenting sponsor of the the UCI Mountain Bike World Championships and title sponsor of the UCI Mountain Bike World Cup
9 Mar 2018, 15:25 UTC · By: Daniel Patrascu / Kia to become official partner of the UEFA Europa League football competition, starting with the 2018 season and ending in 2021
29 Jan 2018, 08:39 UTC · By: Daniel Patrascu / Nissan Leaf makes a cameo in A Wrinkle in Time and the Japanese manufacturer announces a $100,000 sponsorship for a an emerging filmmaker
23 Dec 2017, 15:51 UTC · By: Mircea Panait / It's the end of the road for Mazda Raceway Laguna Seca, as Mazda packs its bags and the track transitions back to Laguna Seca Raceway
9 Sep 2016, 10:39 UTC · By: Vlad Mitrache / Indian tire maker Apollo Tyres Ltd - best known for its Vredestein brand in western Europe - signs international sponsorship deal with Manchester United
11 May 2016, 16:03 UTC · By: Mircea Panait / One of the biggest brewing companies in the world has reportedly signed a five-year sponsorship contract with the king motorsport
28 Aug 2015, 12:09 UTC · By: Ionut Ungureanu / You probably need to be into Champions League football to understand why Nissan has just decided to go globally with their sponsorship
4 Dec 2014, 10:54 UTC · By: Ionut Ungureanu / As part of their partnership with Miami-based Art Basel stages art shows for Modern and Contemporary works, BMW has recently announced a new project. Named the BMW Art Journey, the new global collab...
2 Dec 2014, 14:33 UTC · By: Ionut Ungureanu / Real Madrid’s players have once again had the chance to choose their Audi cars, as the German auto maker invited the squad for a formal event held at the team’s training facilities locat...
21 Nov 2014, 10:50 UTC · By: Ionut Ungureanu / As the qualifying football matches for the UEFA Euro 2016 tournament continue, the official sponsors of the long-awaited European event are starting to charge their guns. The auto sponsor of th...
28 Oct 2014, 13:50 UTC · By: Ionut Ungureanu / The National Basketball Association (NBA) and Kia Motors America have announced today a new multiyear extension of their marketing partnership, which has been running since 2008. Kia now also become...
14 Oct 2014, 10:09 UTC · By: Ionut Ungureanu / Man, this Italian police officers get the best out of everything. They wear Valentino-designed outfits, drive Lamborghini Huracans to the rescue and what not. The latest achievement is related to It...
25 Apr 2014, 10:13 UTC · By: Alex Oagana / After Mercedes-AMG as an entity became the sponsor of the Rotwild mountain bike racing team a couple of weeks ago, it is now time for the Mercedes-AMG Petronas F1 team to tie the sponsorship knot wi...
17 Apr 2014, 14:53 UTC · By: Alex Oagana / The cooperation between Mercedes-Benz and Hugo Boss is set to intensify in the nearby future with a number of joint international activities in terms of marketing and communication on the way. Wi...
11 Apr 2014, 17:03 UTC · By: Alex Oagana / German manufacturer of high-end mountain bikes Rotwild is intensifying its marketing cooperation with the skunkworks performance brand of Mercedes-Benz, which comprises the nutters from AMG. The ...