Michael Phelps Gets $1 Million to Promote Mazda 6 in China
21 Nov 2012, 14:06 UTC · By: Madalina Iancu / When you're an extraordinary Olympic Swimmer that broke eight world records at the 2008 Olympic Games in Beijing, you can easily get a few million annually from different endorsement deals. ...
Mercedes GP to Sign Allianz as F1 Sponsor
14 Sep 2010, 14:54 UTC · By: Ovidiu Panzariu / For a while now, Daimler AG has began pressuring its Formula One part of the business to start spending less and winning more, with several members of the Daimler board of directors hinting that the...
NHRA Full Throttle Drag Racing Series to Use Honda Generators
30 May 2010, 09:16 UTC · By: Alexandru Radu Chis / Honda Power Equipment just announced a new sponsorship agreement with the National Hot Rod Association (NHRA) to provide durable, dependable power to the NHRA's Full Throttle Drag Racing Series...
TAG Heuer McLaren Deal Extended
3 Dec 2009, 15:53 UTC · By: Alex Vasile / McLaren announced today that its 25-year sponsorship deal with Swiss watch manufacturer was extended. As you might imagine, this is one of the longest relationships in sports, as the two parts first...
Wayne Rooney Spotted Testing a BMW
29 Apr 2009, 12:44 UTC · By: Alina Dumitrache / England football favorite Wayne Rooney was spotted yesterday test-driving a BMW 7 Series model, The Sun reported. After losing his Mercedes-Benz sponsorship deal, it seems the 23-year-old Manches...