Volkswagen Starts Child Safety Campaign
20 Oct 2009, 11:59 UTC · By: Alina Dumitrache / German carmaker Volkswagen today announced that its Accessories division had started a campaign for child safety with a major child safety test. The company says that parents can report here on thei...
Ugandan Official Threatened to Vote for Jean Todt
19 Oct 2009, 09:43 UTC · By: Ovidiu Panzariu / The battle for the presidency of the International Automobile Federation (FIA) has gotten uglier by the day, but then again we didn't expect it to be otherwise. However, if the latest discoveri...
British Cricket Star Got the Biking Fever
24 Aug 2009, 12:12 UTC · By: Alina Dumitrache / Another famous face has found its two-wheeled passion, sharing his experience in a motorcycle saddle in order to promote motorcycling and scootering. British sports celebrity and television star Dar...
Drive Drunk, Be Arrested Campaign to Start Soon
20 Aug 2009, 12:56 UTC · By: Alina Dumitrache / The Labor Day weekend brings with it a nationwide campaign under the name of "Drunk Driving. Over the Limit. Under Arrest." As you might have guessed, this campaign involves numerous law e...
Nissan Adds Bottom Line Deals Alongside CARS Rebates
10 Aug 2009, 10:19 UTC · By: Alexandru Radu Chis / After we reported earlier how Nissan plans to focus its marketing strategy for the Leaf EV it was only normal that the Japanese car maker would facilitate that premiere by drastically reducing its c...
"Drive the Ford Difference" Campaign Has Started
3 Jun 2009, 13:30 UTC · By: Alina Dumitrache / Summer is here and most of you probably think at how to save some money for extended holidays. The “Drive the Ford Difference” campaign could help you in that matter, or at least should ...
BMWs Viral Marketing Campaign for X1
18 May 2009, 12:29 UTC · By: Alina Dumitrache / With just a few weeks before the official unveiling of the BMW X1 production model, BMW has found a way to arouse curiosity of its potential customers by launching a series of viral videos on a yout...
BMW Z4 Takes Over London
18 May 2009, 06:43 UTC · By: Alina Dumitrache / As we were saying a couple of weeks ago, BMW started a new campaign to promote the new Z4 Roadster, online and offline as well, from homepages takeover on MSN and Yahoo, to TV ads and a documentary...
Ford Transit Mobile Showroom Campaign
18 May 2009, 06:39 UTC · By: Alina Dumitrache / Before the 2010 Transit Connect reaches dealer showrooms this summer, Ford Motor Company announced a new campaign to offer the small-business owners and consumers in 13 cities around the country th...
New Chrysler Ad Campaign Videos
8 May 2009, 09:06 UTC · By: Daniel Patrascu / As you witnessed in our previous reports, Chrysler has joined once again forces with advertising agency BBDO Detroit for the creation of their new advertising campaign. The results of this effort ha...
Online Campaign for Porsche Panamera
6 May 2009, 15:01 UTC · By: Alina Dumitrache / For the launch of the Panamera, Porsche has worked with the Bassier, Bergmann & Kindler (BB&K) agency, Ludwigsburg, to develop a six-part online campaign: "The 4th dimension. The new Pa...
Harley Davidson and Pierce Raise Money for Fallen Firefighters' Families
18 Mar 2009, 08:43 UTC · By: Madalina Iancu / Given the global recession, everybody is short of money these days but this shouldn't be an impediment for donating a few bucks to charity and thus, sign up in the race for a custom Harley Davi...
Fusion Campaign Aims to Attract "Upper Funnel" Buyers
5 Mar 2009, 13:25 UTC · By: Madalina Iancu / Apparently, Ford is doing well in the marketing and advertising chapter. Using its resources wisely, one campaign follows another. After the launch of the "Fiesta Movement", Ford is now...
Campaign "Say Something" to Prevent Youth Reckless Driving Reloaded
25 Feb 2009, 14:57 UTC · By: Madalina Iancu / Many teenagers think it's cool to have a car and boast about it in front of their friends. But it's not at all cool to drive recklessly just because your car is packed with friends a...
Australian Cops Launch Random Breath Test Operation
25 Feb 2009, 10:06 UTC · By: Madalina Iancu / In an effort to put the brakes on drunken driving in Australia, police are going to launch a three-day operation to randomly test the blood-alcohol levels of motorists. Cops will start the operat...
Subaru Shares the Love at Chicago, Hands Over $5 Million to Charity
13 Feb 2009, 11:08 UTC · By: Madalina Iancu / Subaru seems to know that “Charity begins at home” so, the Japanese car maker will start the 2009 Chicago Auto Show with a charitable word and gesture. Thus, Subaru of America will prese...
Cessna Believes Detroit Automakers Should Have a Private Jet
12 Feb 2009, 17:03 UTC · By: Madalina Iancu / During these days of global recession, companies that are purchasing a private jet have been highly criticized. You probably remember how much criticism the Detroit automakers have attracted when th...