Lexus Targets German Rivals in Print Ads
31 Jul 2010, 13:01 UTC · By: Daniel Patrascu / German luxury manufacturers have fallen right into the sights of Japanese carmakers in recent weeks, after a sort of guerrilla war started at the Goodwood Festival of Speed between Nissan and Porsch...
2011 Buick Regal Ad 2: Discover Beauty
29 Jul 2010, 06:08 UTC · By: Daniel Patrascu / The Buick Regal advertising offensive continues this week with the release of the second video commercial for the vehicle. The first, released two weeks ago, was trying to make the American public a...
Fallon to Stand for Cadillac
6 Jul 2010, 10:51 UTC · By: Daniel Patrascu / American manufacturer Cadillac announced over the weekend it has selected Fallon as its new creative agency of record, following the conclusion of the contract with Bartle Bogle Hegarty (BBH), who h...
Lewis Hamilton and Jenson Button Build F1 Car in Vodafone Ad
21 Jun 2010, 10:05 UTC · By: Ovidiu Panzariu / Ever wondered how those hundreds of parts of a Formula One car come together to form such a mind-blowing machinery that laps a 4-km circuit in less than one and a half minute? Well, it seems the guy...
2011 Ford Fiesta Gets Its Own e-zine
4 Jun 2010, 06:35 UTC · By: Daniel Patrascu / The unorthodox approach American manufacturer Ford chose for the promotion of the new Fiesta on the American market continues in force, as the carmaker announced the launch of an online fashion maga...
General Motors Sued Over Einstein Ad
27 May 2010, 15:15 UTC · By: Alina Dumitrache / GM’s latest ad in the November issue of People magazine brought it nothing but trouble. Many people might not know this, but the Nobel Prize-winning German scientist left its publicity rights ...
Mercedes-Benz Readies Special Academy Awards Ad
6 Mar 2010, 10:54 UTC · By: Alexandru Radu Chis / With the occasion of the 82nd Annual Academy Awards, which will premiere Sunday, March 7, 2010, Mercedes-Benz USA prepared a special environmentally themed ad for its S400 Hybrid model. "For...
Hyundai Ad Assault on Academy Awards Night
28 Feb 2010, 20:37 UTC · By: Daniel Patrascu / With one week left until the biggest movie event of the year, everybody is gearing up for a night to remember. That includes car manufacturer Hyundai which, as the single automotive sponsor for the ...
Toyota Recall Ad Released
8 Feb 2010, 13:53 UTC · By: Daniel Patrascu / If you were wondering whether one can advertise a flaw in its products, then you thought tight. Japanese carmaker Toyota released over the weekend a new ad, in which it tries to explain why it recal...
KIA Ad for 2010 Super Bowl XLIV
6 Feb 2010, 07:03 UTC · By: Alexandru Radu Chis / The South Korean car manufacturer’s North American arm, KIA Motors America (KMA) stepped up its marketing campaign for the all-new 2011 Sorento model by readying a special Super Bowl XLIV made...
Honda Presents Super Bowl Ad
4 Feb 2010, 09:28 UTC · By: Alex Vasile / Everybody is getting more and more excited as the Super Bowl is getting closer. And as this is one of the most-viewed TV programs of the year - if not THE MOST viewed - every great company that &quo...
Danica Patrick Super Bowl Ad Banned by CBS
3 Feb 2010, 14:24 UTC · By: Alex Vasile / The "Super Bowl ads" war has started. As you might already know, the Super Bowl is the most viewed sport event of the year, so there is a lot of interest around the advertising time. Most ...
New Honda Odyssey TV Ad
3 Feb 2010, 09:45 UTC · By: Alex Vasile / These days, most automakers that still have some cash to promote their models are preparing their new ads for the Super Bowl. Despite the trend, Honda decided its time to draw some attention to the ...
MINI Presents New Ad Campaign
4 Jan 2010, 10:55 UTC · By: Alex Vasile / We’ve come to appreciate MINI for their impressive advertising campaigns. And once again the British car manufacturer has managed to make our jaws drop, as during the holidays it launched a ne...
Chrysler Comes Home. The New Chrysler.
4 Jan 2010, 08:15 UTC · By: Daniel Patrascu / A new year, new hopes for the battered American auto industry... With hopes for the better flooding its corporate buildings, American manufacturer Chrysler announced in the first day of 2010 the lau...
SEAT Presents New UK Ad Campaign
21 Dec 2009, 13:06 UTC · By: Alex Vasile / SEAT decided to take a new approach and started an aggressive advert campaign which runs from December 19 on the Internet, on TV and across printed media. The new ads show the famous Cupid ...
Auto Video Ads Top Ten in the Making
15 Dec 2009, 14:51 UTC · By: Alex Vasile / A independent measurement firm for Internet video publishers, advertisers and viral marketers, called Visible Measures, just partnered with Motor Trend in order to regularly publish a top 10 chart o...
Advertising Age Puts Chrysler Against the Wall for Aung San Suu Kyi Ad
7 Dec 2009, 08:25 UTC · By: Alex Vasile / Chrysler’s advertising campaign concerning the release of Aung San Suu Kyi, Burma's pro-democracy leader and 1991 Nobel Peace Prize Laureate, got some serious criticism from Advertising A...
i live. i ride. i am. Jeep. - Times Square Offensive
25 Nov 2009, 08:36 UTC · By: Daniel Patrascu / Clearly set out to create a new image for itself, Chrysler's brand Jeep is moving on with its “i live. i ride. i am. Jeep.” campaign and will literally dominate New York's Time...
BBDO to Close Detroit Office, Part Ways with Chrysler
10 Nov 2009, 14:52 UTC · By: Daniel Patrascu / After advertising agency BBDO followed Chrysler into bankruptcy earlier this year and devised the "We're building a new car company" campaign, it appears the BBDO has had it and will ...