Dale Earnhardt Jr. Jr. Band Is Not Normal Inside a MINI
10 May 2013, 14:32 UTC · By: Gabriel Nica / Back in 2012, MINI USA launched a tour called 'Not Normal'. The goal of this was to promote the 'not normal' feeling you get inside a MINI and how exclusive is the feeling you ge...
MINI Brings its Convertible Boat in Philadelphia
9 May 2013, 07:05 UTC · By: Gabriel Nica / MINI USA's 'Not Normal' sales event was the host for unveiling a one of a kind MINI last October. Back then, the officials unveiled the creation of the MINI USA Eastern Region, a Conv...
MINI Offers Driving Courses for Distracted Teens
3 May 2013, 09:20 UTC · By: Gabriel Nica / MINI Financial Services, a part of BMW Group Financial Services, is proving, once again, that selling cars is not the only thing in their mind. Securing the roads and reducing the number of deadly c...
US MINI Lineup Changes Confirmed
8 Apr 2013, 09:49 UTC · By: Gabriel Nica / As reported earlier, the future MINI models will be based on the new BMW platform, called UKL. This new platform will spawn between 10 to 12 new MINIs and BMWs. However, some current models might...
MINI Planning Major Lineup Changes, May Axe Some Models
6 Apr 2013, 12:53 UTC · By: Ciprian Florea / MINI could decide to axe some of its less successful models as the British automaker is mulling major lineup changes, MINI USA vice president Jim McDowell has revealed. Speaking to Edmunds, McDow...
MINI to Launch its First Dealership with eContracting in New Jersey
3 Apr 2013, 16:03 UTC · By: Gabriel Nica / An innovative feature introduced in 2010 in BMW Dealerships around the US was the so-called eContracting that allowed customers to save time and money by closing and signing deals over the internet....
500,000th MINI Sold in America
3 Apr 2013, 08:18 UTC · By: Gabriel Nica / Last month MINI recorded a 3.5 percent increase in sales on the US market with 6,071 units sold. Those numbers helped the British brand reach the 500,000 cars sold benchmark. Almost 11 years afte...
MINI USA Teams Up with Miles Ahead for Driving Program
27 Mar 2013, 16:59 UTC · By: Gabriel Nica / As we reported a while back, MINI takes its teen driving program even further this year. The company transforms the initiative into a performance enhancing course for drivers aged 18 to 21. The p...
MINI Clubvan Priced at $25,985 in the US
25 Mar 2013, 12:33 UTC · By: Gabriel Nica / Based on the MINI Clubman, the Clubvan is the British company's stylish alternative for larger commercial vehicles like the Mercedes-Benz Sprinter, Ford Transit Connect and Mercedes Citan. Star...
When Will the US Market Be Ready for Diesel MINIs?
18 Feb 2013, 12:55 UTC · By: Gabriel Nica / The American market is very well known for its reticency towards diesels. Sometimes, you might even have the unexpected surprise to find yourself low on diesel and every petrol station you try is ou...
BMW Brand Sales Up 0.7% in the US, MINI Up 10.4%
4 Feb 2013, 09:39 UTC · By: Gabriel Nica / It's February, and the numbers for last month are coming in. BMW USA has reported a 0.7 percent increase in January sales compared to the same month in 2012. During the same month, MINI reporte...
The World Is Ending, Buy a MINI
21 Dec 2012, 15:44 UTC · By: Mihnea Radu / If you’ve ever wondered if owning a MINI gets you hipster girls or if the car really feels like a go-kart, now might be the perfect time. Since the world is coming to an end on December 21...
MINI Is Not Normal: Roller Skater Hero
21 Oct 2012, 09:42 UTC · By: Mihnea Radu / So there you are, checking out the new MINI Cooper, thinking how cool it is and how much of a posh person you are for driving one. It’s very British, very handsome, even though it’s buil...
2012 MINI Coupe US Pricing and Specs Revealed
22 Jun 2011, 12:38 UTC · By: Mihnea Radu / It’s only been a day since MINI officially unveiled the 2012 Coupe, but we just couldn’t wait until we got to hear what the car will cost to own in the States. That info has officially b...
MINI is Making Pandora Internet Radio Available
6 Jan 2011, 09:17 UTC · By: Mihnea Radu / MINI USA has made an announcement today, revealing its collaboration with Pandora for the first third party application to be used on the MINI Connected. The carmaker wants to have the popular Pando...
MINI Shows Its Fangs in New True Blood Campaign
27 May 2009, 12:39 UTC · By: Alina Dumitrache / Who’s promoting who? That is the question the launching of the new BMW Mini True Blood campaign raises. MINI USA partnered with TV network HBO, which runs the ‘True Blood’ show, to...