autoevolution

autoevolution's Commercials Month

For a long time now, we here at autoevolution have dedicated time and effort to bring a focused look at various topics, month after month. Generally, our attention fell on carmakers and bike makers, particular models, or entire segments of the auto, space, or sea industries. This October, we’ll try something different.

One could say that every product ever made in this world was just as successful as it was capable to make itself known to its customer base. By word of mouth, leaflets, billboards, Super Bowl commercials, or simpler ads dumped on YouTube on your local TV station, they all tried year after year to touch that special chord that could make us act on the buying impulse we all have lurking inside of us.

It's these commercials we’re trying to honor this October, during our Commercials Month coverage. We’ll be looking for wackiest, craziest, funniest, most horrible commercials ever made to advertise cars, bikes, boats, planes, tanks, and pretty much anything else, and lay them bare before your eyes.

We only hope you’ll enjoy reading them all just as much as we’ll enjoy covering them.

Editor's note: This special feature by autoevolution was not sponsored or supported by a third-party.
Citroen CX 2 Got Eaten by Grace Jones to Prove the Savage Beauty of Madness
Citroen CX 2 Got Eaten by Grace Jones to Prove the Savage Beauty of Madness

25 Oct 2022, 15:32 UTC · By: Gustavo Henrique Ruffo / Can tires make screeching sounds in the sand? Can a mechanical Grace Jones spit and swallow a car? No, but none of that matters in this classic commercial

 
Alfa Romeo Takes Viewers Inside Its Formula One Team for New Behind-the-Scenes Look
Alfa Romeo Takes Viewers Inside Its Formula One Team for New Behind-the-Scenes Look

25 Oct 2022, 12:55 UTC · By: Sebastian Toma / Alfa Romeo has published the latest episode of its online docuseries that goes past the usual lines for a commercial, but is not exactly a documentary either

 
Ray Charles Driving a Peugeot 306 Cabriolet Is Pure, Awesome Driving Pleasure
Ray Charles Driving a Peugeot 306 Cabriolet Is Pure, Awesome Driving Pleasure

25 Oct 2022, 10:37 UTC · By: Elena Gorgan / Remembering one of the most iconic car commercials of all times, which put a blind man in the driver’s seat and captured the essence of the driving experience

 
Back to the Future? Mitsubishi Once Presented the Lancer as the DeLorean's Successor
Back to the Future? Mitsubishi Once Presented the Lancer as the DeLorean's Successor

24 Oct 2022, 21:51 UTC · By: Gustavo Henrique Ruffo / How the bland sedan could become the future version of a groundbreaking coupe with stainless steel body is something only marketing can explain.

 
Infiniti's Latest Advertising Campaign Focuses on the Luxury of Being Yourself
Infiniti's Latest Advertising Campaign Focuses on the Luxury of Being Yourself

24 Oct 2022, 18:47 UTC · By: Sebastian Toma / Infiniti is on the money with its latest advertising campaign, called Infinitely You. The latter is proof that someone has a cheeky sense of humor

 
Old VW Golf Commercial With Hoonigan Granny Teaches Us Several Lessons At Once
Old VW Golf Commercial With Hoonigan Granny Teaches Us Several Lessons At Once

24 Oct 2022, 15:38 UTC · By: Gustavo Henrique Ruffo / Made in 2010, this commercial was so versatile it was used to share at least two different messages: buying prejudgements and reliability

 
Felicity Jones Explores What "Power" Is With the Aston Martin DBX707
Felicity Jones Explores What "Power" Is With the Aston Martin DBX707

24 Oct 2022, 14:12 UTC · By: Monica Coman / “What is power,” Felicity Jones wonders as she joins forces with Aston Martin to promote the new DBX707, dubbed "the fastest luxury SUV in the world"

 
Hershey’s Kissmobile: The Sweetest Ride That Ever Was
Hershey’s Kissmobile: The Sweetest Ride That Ever Was

24 Oct 2022, 10:39 UTC · By: Elena Gorgan / Introduced in 1997, the Kissmobile traveled the U.S. sharing joy and candy, raising funds and becoming an iconic product vehicle

 
VW Came in Strong at Super Bowl XLV, Darth Vader Used the Force To Promote the Passat
VW Came in Strong at Super Bowl XLV, Darth Vader Used the Force To Promote the Passat

23 Oct 2022, 07:24 UTC · By: Dragos Chitulescu / Over a decade ago, Volkswagen secured two advertising slots at the Super Bowl XLV and a tiny version of Darth Vader was the main protagonist.

 
Mr. Potato Head Helped to Ridicule Restyling to Promote the Nissan March/Micra
Mr. Potato Head Helped to Ridicule Restyling to Promote the Nissan March/Micra

22 Oct 2022, 19:06 UTC · By: Gustavo Henrique Ruffo / The Brazilian commercial was aired in 2011 to try to present the first compact hatchback from Nissan made in the country. It did not work

 
The Day Mercedes-Benz Used Chickens to Demonstrate Magic Body Control Was Epic
The Day Mercedes-Benz Used Chickens to Demonstrate Magic Body Control Was Epic

22 Oct 2022, 10:33 UTC · By: Gustavo Henrique Ruffo / The German carmaker found a funny way to bring awareness to the fantastic and expensive solution the S-Class offered in 2013

 
Viper, Demon, and M6 Go Drifting, Pennzoil Might Have Created World's Best Commercials
Viper, Demon, and M6 Go Drifting, Pennzoil Might Have Created World's Best Commercials

22 Oct 2022, 05:23 UTC · By: Dragos Chitulescu / Using all-yellow cars, drifting and exciting ideas, Pennzoil has created some of the most exciting automotive commercials known to man, we look at the best ones

 
Wacky Racers Once Tried to Beat the Peugeot 208 in a Commercial – They Failed
Wacky Racers Once Tried to Beat the Peugeot 208 in a Commercial – They Failed

21 Oct 2022, 16:22 UTC · By: Gustavo Henrique Ruffo / Even Mutley abandoned Dick Dastardly and tried to hitch a hike in the French B-segment hatchback made in Brazil, but it did not work.

 
Lewis Hamilton Gets in a Drag Race Using His Old Race Car and Purple Helmet
Lewis Hamilton Gets in a Drag Race Using His Old Race Car and Purple Helmet

20 Oct 2022, 11:39 UTC · By: Sebastian Toma / Mercedes-AMG have taken the "old" W12 out of storage and taken it straight to an air strip to allow Lewis to compete in a promotional race against a jet

 
The Irony of Having Lenny Kravitz as Brand Ambassador for the $300K Cadillac Celestiq EV
The Irony of Having Lenny Kravitz as Brand Ambassador for the $300K Cadillac Celestiq EV

20 Oct 2022, 08:22 UTC · By: Elena Gorgan / The artist admits he hasn’t driven a car once in the 15 years he’s been living in Paris, but he recognizes in the Celestiq a return to form for Cadillac

 
Tesla Semi Gets Ridiculed by Renault Trucks in New Commercial
Tesla Semi Gets Ridiculed by Renault Trucks in New Commercial

18 Oct 2022, 14:55 UTC · By: Gustavo Henrique Ruffo / The French truck maker said that, while some are worried about great announcements, it is busy doing miles with more than 300 electric trucks on the roads

 
1956 Ford TV Car Ads Used the Force – State Police Force and Their 70%-Ford Car Fleets
1956 Ford TV Car Ads Used the Force – State Police Force and Their 70%-Ford Car Fleets

16 Oct 2022, 22:11 UTC · By: Razvan Calin / "It takes a Ford to catch a Ford" 1956 advertising campaign for Ford automobiles included detailed specs of the Law Enforcement and Emergency agencies' vehicles

 
World's Most Epic Split Was Carried Out in 2013, Van Damme Used Two Volvo Trucks
World's Most Epic Split Was Carried Out in 2013, Van Damme Used Two Volvo Trucks

16 Oct 2022, 18:18 UTC · By: Dragos Chitulescu / Ten years ago, Volvo Trucks taught the world a lesson or two about viral marketing with their series of commercials based on Live Tests

 
VW Golf V GTI Commercials Were First Creepy Then Funny, Can You Decide on a Winner?
VW Golf V GTI Commercials Were First Creepy Then Funny, Can You Decide on a Winner?

16 Oct 2022, 06:56 UTC · By: Dragos Chitulescu / More than a decade ago, Volkswagen released two series of commercials for the Golf V GTI. The rabbit demon was a bit eerie, but un-pimping cars felt quite fun.

 
Honda's Impossible Dream Is the Most Inspiring Commercial You'll See Today, Thank Us Later
Honda's Impossible Dream Is the Most Inspiring Commercial You'll See Today, Thank Us Later

15 Oct 2022, 21:17 UTC · By: Dragos Chitulescu / Soichiro Honda was a simple man, but that didn't stop him from dreaming big. Years of hard work paid off, and this video pays homage to his legendary efforts.