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Zipcar Presents New Android Mobile Beta App

Car sharing network Zipcar announced today the launch of its new Android mobile application as a public beta test. The beta format allows members to test the new mobile app and provide feedback to Zipcar in order for the company to perfect the final product.The app is available for download at the following link.

The Android application allows users to search for and reserve Zipcars by time, location and vehicle type.  Members can use the application to view available Zipcars on a map, get directions to the vehicle location and extend or cancel a reservation.

The application can also be used to honk the horn to locate a Zipcar, as well as lock and unlock the vehicle after scanning the Zipcard into the reservation.  Non-members can download the app to search for vehicles and vehicle locations, learn more about Zipcar and initiate the membership application process.

"We offer car ownership, one hour at a time and we are dedicated to pushing easy-to-use, self-service innovations through the entire spectrum of our service.  The beta launch of our Android app, demonstrates our continued commitment to delivering the best member experience in the category,"
said Zipcar Chairman and CEO Scott Griffith.

"We conducted a member study in December 2010, and found that more than 90 percent of Zipsters use smartphones, with a large increase in the share of Android-powered devices compared to prior studies.  The launch of this public beta gives us the opportunity to learn from thousands of members using a wide variety of Android devices to gather feedback on their user experience. The creation of the new Android app is the latest step we've taken to ensure the Zipcar experience aligns with the communication tools and mobile lifestyle choices of our members,"
Griffith added.
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