Photo: netcarshow.com
When Volvo introduced the V60, the automaker decided not to make it available in America because of declining estate car sales.
Now, as Volvo’s lineup for the U.S. dealerships is kinda short, the automaker considers bringing back the V60, along with the existing S60, XC60, XC70 and S80 models.
If the decision is taken in the next quarter, the V60 that went on sale in Europe two years ago could reach American shore within a year. Also, Volvo promise that they’ll boost profit margins between two and three points (from 14 to 16 percent for S80 and XC90; from 14 to 17 percent for S60 and XC60) for dealers that achieve new corporate targets for customer satisfaction.
Meanwhile, Volvo is working with Zhejiang Geely Holding, it’s Chinese parent company, on a small-car platform, that will compete with entry-level models from Mercedes-Benz and BMW.
Source: Automotive News
If the decision is taken in the next quarter, the V60 that went on sale in Europe two years ago could reach American shore within a year. Also, Volvo promise that they’ll boost profit margins between two and three points (from 14 to 16 percent for S80 and XC90; from 14 to 17 percent for S60 and XC60) for dealers that achieve new corporate targets for customer satisfaction.
Meanwhile, Volvo is working with Zhejiang Geely Holding, it’s Chinese parent company, on a small-car platform, that will compete with entry-level models from Mercedes-Benz and BMW.
Source: Automotive News
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