Photo: Volvo
Placed in 24/7 Wall Street’s list of brand to disappear from the United States by 2014, Swedish automaker Volvo is not leaving the North-American market, the company’s president and CEO announced earlier this week.
“There’s no signal that we’re lessening our pace here. We’re on the right shopping list, but we need to get on more shopping lists,” said John Maloney, president and CEO of Volvo Cars of North America.
In addition, the Swedish company is looking to boost US sale with the introduction of four facelifted vehicles for the 2014 model year, including the S60, XC60, S80 and XC70. Furthermore, the American market will also get four new four-cylinder engines.
24/7 Wall Streets’ ranking that placed Volvo among the “ten brands that will disappear in 2014” was conceived using seven factors, including declining sales and losses, disclosures by the parent of the brand that it might go out of business, rising costs that are unlikely to be recouped through higher prices, companies that are sold, companies that go into bankruptcy, companies that have lost the great majority of their customers, and operations with withering market share.
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In addition, the Swedish company is looking to boost US sale with the introduction of four facelifted vehicles for the 2014 model year, including the S60, XC60, S80 and XC70. Furthermore, the American market will also get four new four-cylinder engines.
24/7 Wall Streets’ ranking that placed Volvo among the “ten brands that will disappear in 2014” was conceived using seven factors, including declining sales and losses, disclosures by the parent of the brand that it might go out of business, rising costs that are unlikely to be recouped through higher prices, companies that are sold, companies that go into bankruptcy, companies that have lost the great majority of their customers, and operations with withering market share.
Story via WardsAuto
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