Driving with a trailer has always been one of those skills that require long, hard years to perfect, but modern-day technology can now make a novice look like he or she had been driving with a trailer for quite some time. One of the systems that currently sit at the forefront of this field is Volkswagen's Trailer Assist, with the German automaker having developed a solid and easy to understand feature.
Nevertheless, while attributes such as the ones above are mandatory when coming up with a feature that has a direct impact on driving safety, finding a way of reaching out to your customers isn't easy.
VW has been preaching about its hauling help feature for some time, but now the company has come up with a stunt aimed at putting the feature under the spotlights.
In the traditional German way, Volkswagen decided to come up with a trailer that not only drives itself but can also pull the car that was supposed to do the job.
An older Vee-Dub, which looks like a third-generation Golf, was dissected, with its parts being used to create a self-propelled contraption that was disguised as a trailer.
With the faux trailer then firmly attached to a Passat Variant, it all seemed like the car was backing up while towing a trailer at full speed, roundabouts and parking moments included.
The company has released the pair of videos below, showing us both the commercial and the behind-the-scenes take, so you'll get a good idea on how things were handled. We've also added a third clip, another Trailer Assist ad, but one that shows the real system in action.
VW has been preaching about its hauling help feature for some time, but now the company has come up with a stunt aimed at putting the feature under the spotlights.
How about a car towing a trailer that drives backwards through the city?
This is the sight Norwegians enjoyed as part of the automaker's latest promotional effort.In the traditional German way, Volkswagen decided to come up with a trailer that not only drives itself but can also pull the car that was supposed to do the job.
An older Vee-Dub, which looks like a third-generation Golf, was dissected, with its parts being used to create a self-propelled contraption that was disguised as a trailer.
With the faux trailer then firmly attached to a Passat Variant, it all seemed like the car was backing up while towing a trailer at full speed, roundabouts and parking moments included.
The company has released the pair of videos below, showing us both the commercial and the behind-the-scenes take, so you'll get a good idea on how things were handled. We've also added a third clip, another Trailer Assist ad, but one that shows the real system in action.