Up until now, Volkswagen rolled out the Amarok pickup from its factory in Argentina. But demand in Europe must have been high, because the brand’s factory in Hanover also started rolling out this workhorse from its plant in Hanover, Germany.
Output is expected at 40,000 Amaroks per year once the plant is in full swing. All of the pickups will be sold in Western and Eastern Europe, as well as in some parts of Africa. The opening ceremony at the plant took place Thursday and was attender by CEO Martin Winterkorn.
"Volkswagen has big growth opportunities worldwide in the light commercial vehicles segment," said Winterkorn. "With the start of production in Hanover, the Amarok has finally arrived in Europe. The Amarok ‘made in Hanover’ stands for the production capability of the location and gives additional ongoing impetus to the success story of our Volkswagen pickup.”
"Volkswagen has big growth opportunities worldwide in the light commercial vehicles segment," said Winterkorn. "With the start of production in Hanover, the Amarok has finally arrived in Europe. The Amarok ‘made in Hanover’ stands for the production capability of the location and gives additional ongoing impetus to the success story of our Volkswagen pickup.”