The new Buick Enclave is not a pretty car. It’s quite bland and uninspiring to look at from any angle, if you ask us. However, Buick has a strategy that will make it sell really well...
They have asked Victoria’s Secret and Sports Illustrated Swimsuit model to star in their latest commercial, to promote the new Enclave. In the ad, she is referred to as an ‘attractiveness expert’, she points out the car’s new technological innovations in an amusing and witty way.
The full commercial launches on May 14th and it’s definitely a step in the right direction for Buick, a brand with a very outdated image in the US. Judging by the ad, the Buick Enclave will sell by the millions - or will it?
The full commercial launches on May 14th and it’s definitely a step in the right direction for Buick, a brand with a very outdated image in the US. Judging by the ad, the Buick Enclave will sell by the millions - or will it?
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