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US Veterans Riding Indian Cruisers to Sturgis As Therapy

Indian Motorcycle's Veterans Charity Ride 1 photo
Photo: Indian Motorcycle
With about four days until the most famous annual bikers’ meeting, Indian Motorcycles’ ‘Veterans Charity Ride to Sturgis’ is currently underway, taking brave men through the best therapy on wheels - riding.
Twenty veterans coming from all branches of the US military have been selected to experience ‘motorcycling therapy’ on Indian bikes, trikes and even classic Champion sidecars from Los Angeles to the Sturgis Motorcycle Rally in South Dakota.

The 1,776-mile trip takes nine days to complete with stops in various cities along the way, where grateful citizens will be able to meet their heroes. The route will take them through Las Vegas, Moab, Utah, Denver and Hot Springs among other towns.

After arriving at Sturgis, the veterans will spend the weekend riding in the Black Hills and participating in the rest of the experiences the gathering is providing. The idea is to make use of the therapeutic effects of motorcycle riding and create an adventure for wounded veterans to help them look forward to a brighter future and regain a sense of purpose.

Actor, producer and Indian Motorcycle enthusiast Mark Wahlberg is a supporter of the charity ride and said: “I’m so grateful to the participants in this year’s ride and all our veterans for their service to our country. This ride is a wonderful opportunity to support each other and enjoy the natural beauty of this great nation.”

As some of the disabled veterans sadly can’t ride a standard bike, Indian Motorcycle realized they would need sidecars, so the idea got passed to Champion who accepted and provided custom-made ones for the job.

The Champion sidecars are perfectly matching the style and color of the Indian motorcycles. Their retro shape is combined with a white-wall wired wheel, a fender matching the one on the bike as well as the same two-tone color setup.

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